Content Marketing

Champion
HubSpot Employee
HubSpot Employee

What's your #1 content strategy tip?

We believe knowledge and ideas should be shared often. That's how we, together, transform the way the world does business. Now that you've learned how to create a content strategy, what advice would you give to someone looking to get started?

 

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201 Replies 201
A_Okanlawon
Member

What's your #1 content strategy tip?

It can be overwhelming trying to figure out how and where to start. Stick to something simple at the beginning, explore every part of that, the spread your tentacles as far as you think you can manage. You're always learning on the job, and you should know that you can't do it all.

0 Upvotes
ec8
Member

What's your #1 content strategy tip?

My #1 content strategy tip is to start with a clear understanding of your target audience. What are their needs and interests? What are their pain points? Once you understand your target audience, you can start to create content that is relevant and helpful to them.

Here are some other content strategy tips that I would give to someone looking to get started:

  • Set clear goals for your content marketing efforts. What do you want to achieve with your content? Do you want to increase brand awareness? Generate leads? Drive sales? Once you know your goals, you can start to create content that is aligned with those goals.
  • Create a content calendar. This will help you to stay organized and to plan your content in advance.
  • Promote your content on social media and other channels. Don't just create great content and then forget about it. Share your content on social media, email it to your subscribers, and submit it to relevant websites and directories.
  • Track the results of your content marketing efforts. This will help you to see what's working and what's not. You can use analytics tools to track things like website traffic, social media engagement, and lead generation.

By following these tips, you can create a successful content marketing strategy that will help you to achieve your business goals.

Here are some additional tips that I would give:

  • Be consistent with your content creation and promotion. Don't just publish a few pieces of content and then disappear. You need to be consistent with your efforts in order to see results.
  • Be patient. It takes time to build a successful content marketing strategy. Don't expect to see results overnight.
  • Have fun! Content marketing should be enjoyable. If you're not having fun, it will show in your content.

I hope these tips help you to create a successful content marketing strategy.

LeadSEO
Member

What's your #1 content strategy tip?

Align your content marketing effort with your overall marketing goals. Get rid of vanity metrics; QUALITY content is not always about traffic.

0 Upvotes
Regula
Contributor

What's your #1 content strategy tip?

Connect the dots and think outside the box. Having said that, many content pieces can be repurposed and reshared. 

0 Upvotes
VChirmulay
Member

What's your #1 content strategy tip?

Be dynamic in your quest for ideas, like the activity of content marketing!

0 Upvotes
JBowen2
Member

What's your #1 content strategy tip?

By creating a list of content ideas that branch from your goal. As well as, schedule, post on a consistent basis, and track progress.

0 Upvotes
SJadon
Member

What's your #1 content strategy tip?

Create a list of content ideas that branch from your goal.

0 Upvotes
SHoreGonzález
Participant

What's your #1 content strategy tip?

Focusing on targeted specialised content and publishing it on the correct distribution media, can help you identify particular and essential population niches willing to purchase your product or service while you add value to your existing community.

VMartín6
Contributor

What's your #1 content strategy tip?

keep up with all the new trends and enhance your knowledge

0 Upvotes
DRiveraSuárez
Member

What's your #1 content strategy tip?

Continually prepare and keep up with all the new trends, so you can offer the client the best. Always ask questions, never stay in doubt. Share your knowledge, there is always someone who needs to hear from another point of view to understand a concept or strategy and be able to carry it out. By sharing knowledge we all grow more!

0 Upvotes
MissoulaSocialM
Member

What's your #1 content strategy tip?

If you don't know -- ask! Our industry is always changing and the expectation to know everything all of the time is unrealistic. Networking and making valuable connections by asking advice from others is a ninja move!

 

0 Upvotes
Jesseking011
Member

What's your #1 content strategy tip?

Never feel accomplished.

Always try to grow and enhance your knowledge in any way you can.

0 Upvotes
MituM
Member

What's your #1 content strategy tip?

My advice would be to all those students or interns who are trying to make theri way towards the Content marketing industry to take this quick crash course as this will give them a lot of ideas on many things that could help them to know better.

0 Upvotes
DS-L
Contributor

What's your #1 content strategy tip?

Advice that I would give to someone looking to get started in content marketing and content strategy is 1) know your marketing channels, 2) experiment with different types of content, and 3) gain feedback from stakeholders including other teams in your organisation and your target audiences/customers.

0 Upvotes
JPerera
Participant

What's your #1 content strategy tip?

Understand the product or service you offer, along with its niche user (main customer)
Find out other avenues of customer bases that may be accessible (Similar groups)

Plan your digital existence as in access to different platforms and the manner in which you interact in them depending on your customer behaviour and lifestyle.

DSuiter
Member

What's your #1 content strategy tip?

Tailor your messaging to different media channels based on what the users value. You don't want to post the same message on LinkedIn that you might on TikTok.

MMM6
Member

What's your #1 content strategy tip?

i will share fivekey takeaways that you can foolow to become a successful content strategist

 

1) choose your social platfrom and start building your social presence on it

 2) deveop a smart goal and dtermine the KPI for it and create content to achieve it 

3) devlop a content strategy by knowing your audience and start implementing on the socials

4) Experiment with your content strategy and tweak it once a month to achieve better results by ANALYSING your well performing content 

5) stay  CONSISTENT on creating content on your socials , ANALYSE and viola thast it you will have a  social presence on your social media platfroms

 

tweak whatever you have learnt and provide it as services to your prospects.

0 Upvotes
feyisayo1
Participant

What's your #1 content strategy tip?

IMPLEMATION IS KEY , IMPLEMENT WHAT YOU VE LEARNED 

0 Upvotes
OBajela
Participant

What's your #1 content strategy tip?

Create and understand your product persona first. This way you would know how to create your content strategy.

0 Upvotes
ReneeJ
Participant

What's your #1 content strategy tip?

Understand the media landscape, culture and language to avoid major errors or crises. 

0 Upvotes
MLuke123
Member

What's your #1 content strategy tip?

Understand your target audience at different stages of the process, and speak directly to them using relatable language. Be sincere and authentic. Develop relationships, not transactions.