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What's a SMART goal you're working towards?

kara_susvilla
HubSpot Employee
HubSpot Employee

Setting marketing goals provides you long-term vision and short-term motivation. It helps you organize your time and resources so that you can make the most of your efforts. In the comments below, share a SMART goal you're working towards this year.

 

Extra credit: Share with everyone the steps you're making towards achieving this SMART goal.

 

*To learn more about this, check out the Planning a Long-Term Content Strategy lesson via HubSpot Academy. 

3,372 Replies 3,372
LHembram
Participant

My goal is to finish this content marketing course. And impliment my knowledge to grow my business. 

mochen1
Member

My smart goal is to finish digital marketing course and start my personal brand about tech stuff on IG

kaka1
Member

Complete the content marketing course, brush up my knowledge on current trends, and look for a better-paying company in the next 3 months.

BensonWa
Participant

My smart goal

Finish up my digital marketing course.

Engage myself in doing free or intern work for experience.

Get myself applying for jobs or work. freelance.

LTereshchenko
Member

My SMART goal:

I am going to apply my education and find a job in marketing field with salary not less than $40K within next 3 month.  

HamdaJalled
Member

A SMART goal I'm working towared is to achieve the best grades possible in final semester studying.

MickeyP
Contributor

A goal I'm working on is to consistently publish 1 blog per month to support our SEO and add to the consideration stage for each of our 3 buyer personas.

TSpalsbury
Member

As a marketing consultant, my goal is to help my clients create or revamp their content strategies. 

IHolden
Member

As a Virtual assistant part-timer, my goal is to get this year 1-2 new clients and work together on new content ideas. I am currently working on :

 

1. building regular online presence via networking

2. enhancing my knowledge of social media, content creating via courses and webinars

3. volunteering for small organisations to see what different level of needs can have clients and exploring different content ideas

 

DRivera4
Member

A SMART goal I'm currently working on is to build a digital presence on social media, since a few months ago I started a project where I host a Spanish radio show and it's important to interact and connect with my audience in an organic and effective way. Some of the steps I am taking to successfully achieve this goal are: -Complete this content marketing certification in a time frame that I have established. -Knowing my audience through the data offered by digital platforms. -Be genuine and real with the content I share on air and on my social networks.

0 Upvotes
GamalJastram
Member

As of now my SMART goal (Getting Certified in all related Digital Marketing Courses for that very purpose not-withstanding) is : 

 

Build a following of at least 500 prospects within 3 months by crafting a Content Creation Marketing Strategy strong enough to attract, educate and convert 25 % of those followers to actual customers of my firm. I am crafting an entire marketing strategy around Content Marketing so I can attract traffic to my Website, Beacons Page (All-In-One L-I-N tool), Freelance/Agency Channels (Fiverr, Upwork, Guru) by providing actionable and practical content (Case Studies, Infographics, Carousels, Reels, Articles etc) on my Socials (IG, FB, LinkedIn). I will use these content also to vehicle traffic to my Socials by answering questions to pain points on Quora and Reddit. 

0 Upvotes
greulyy
Contributor

My objective this year is to secure a full-time, entry-level role as either a Marketing Specialist or Research Analyst within the beauty or culinary industry. This target is precise, providing a clear job title and sector; quantifiable by successfully landing a job; attainable, as it matches my current qualifications; pertinent to my career ambitions in marketing; and timed, with a deadline set for the end of the year.

Progression Steps:

  1. Enhancing Skills: I am actively participating in a digital marketing and market research online course, aiming to complete it by the end of the third quarter.
  2. Building Connections: Each month, I engage in at least one webinar or networking event focused on the beauty and culinary industries to foster professional relationships and stay updated with the latest trends.
  3. Developing a Portfolio: I am putting together a collection of my work, which includes freelance projects, academic assignments, and coursework that showcase my capabilities in marketing and analysis.
  4. Gaining Practical Experience: I am on the lookout for internships or part-time opportunities that offer direct experience in marketing or analytical roles to enhance my resume and deepen my industry knowledge.
  5. Job Applications: I allocate several hours each week to search for job vacancies, tailor my resume and cover letter for each role, and track my application statuses.
JWick93
Member

One SMART goal that I am working towards this year for my company is to increase customer awareness about our services by 20%. Our targeted amount of people is 100.

Musa79
Member

Looking towards earning not less than a thousand dollar monthly throughout the rest of the year

0 Upvotes
MCoelho17
Contributor

Hello,

 

As a International Singer what i m doing on my social media Instagram is: 

 

In crafting my content strategy, I've adhered to the SMART framework, ensuring that my approach is Specific, Measurable, Attainable, Relevant, and Timely.

 

Firstly, I've tailored my content specifically to showcase facets of myself beyond just being a singer. This ensures a well-rounded representation of my talents and interests.

 

Next, I've made sure that my content is Measurable by planning and creating material for at least six months. This allows for flexibility and adjustment based on its performance and audience reception.

 

In terms of Attainability, I've set the goal of reaching the widest possible audience by producing content in Portuguese, English, and Spanish. This multilingual approach ensures that my videos resonate with a diverse viewership.

 

Relevance is key in my content strategy. I aim to engage my audience by soliciting feedback, demonstrating that they too can embark on their own projects. This fosters a sense of community and interaction, enhancing the overall viewing experience.

 

Finally, I've ensured that my content is Timely by strategically timing its release. Recognizing that my audience is most active on social media in the morning for approximately two hours, I schedule my posts between 9 am and 10 am during weekdays. This ensures maximum visibility and engagement.

 

With a variety of video types and captivating storytelling, my content remains engaging and captivating, keeping curious eyes glued to the screen.

By adhering to the SMART framework, my content strategy is not only effective but also dynamic and adaptable, ensuring sustained growth and audience satisfaction.

 

Thank you.

KatieK2
Member

My SMART goal is to create a long-term marketing content plan in the next two weeks for the rest of the year. This will allow me to know where I have spaces to create/add content weekly.

VHolsinger
Member

Over the next six months, I aim to become a proficient content writer by securing three freelance gigs on esteemed platforms such as Upwork or Fiverr. My progress will be tracked through the following actions:

Completing an online content writing course offered by HubSpot.
Creating a portfolio website to display five high-quality writing samples on diverse topics by mid-August.
Consistently applying for ten freelance content writing positions each week and keeping a record of responses and interview invitations.
This objective is achievable as I am committed to dedicating two hours daily to refine my writing skills via practice and coursework. Excelling in content writing is in line with my long-term professional aspirations to become an established writer in the industry.

 

VonteBrown
Member

The SMART goal I am working towards is growing my Personal Brand on Tiktok, YouTube Shorts, Instagram, and LinkedIn. I want to build a community of 10k by the end of August and work along side brands.

0 Upvotes
BFuller22
Member

My SMART goal is to establish a content creation framework and develope a content strategy for the next six months by the time I complete this Content Marketing Course. I am using Google Sheets to create a spreadsheet to increase trackability of content creation.

SS95
Member

My SMART goal this year is to learn more about digital marketing and switch my career from operations into digital marketing and grow in my career through continuous learning and development. Also, work on growing my instagram page and youtube channel by making good content.

DGMAGNA23
Member

My SMART goal is to assist in creating content to support our Top Five performing Products excel.  This is means a potential growth of 15% business.