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What's a SMART goal you're working towards?

kara_susvilla
HubSpot Employee
HubSpot Employee

Setting marketing goals provides you long-term vision and short-term motivation. It helps you organize your time and resources so that you can make the most of your efforts. In the comments below, share a SMART goal you're working towards this year.

 

Extra credit: Share with everyone the steps you're making towards achieving this SMART goal.

 

*To learn more about this, check out the Planning a Long-Term Content Strategy lesson via HubSpot Academy. 

3,374 Replies 3,374
HKagalwala
Participant

So a smart goal for me would definitely be secure my foundations in operations, and then scale yearly and educate myself daily, and to have a loving family 

NHeartlin
Member

A SMART goal I am working on it is building a strong foundation for my future career, I am planning to get more knowledge and information about digital marketing, Also planning for a further step in UI/UX designing. So that is my SMART plan for this year

DLewis6
Contributor

That sounds like a good plan.

SOBrien4
Member

A SMART goal that I am working towards this year is working towards getting on President's list for straight A's. Making this list will not only allow me to feel accomplished but also be a good thing to have on my resume. Over the last few years I have made the dean's list but never the president's list. This specific goal means working extra hard to get A's on all assignments and quizzes, studying extra hard for exams, and staying on track with every class. This goal is attainable because I currently have all A's in the classes I am in now, if I keep trying my best it is possible. My goal is to stay caught up every week or even stay ahead in my work, before exams join office hours for extra help, and to communicate with every professor to make sure I'm doing everything correctly. I have until the second week of May, finals week, and the rest of the semester to stay on track. The steps I will be taking are to do at least an hour of school work every day, watch all lecture videos posted, and to stay ahead in my online classes. 

DLewis6
Contributor

Impressive! As a university lecturer, I wish more of my students had your attitude. 

0 Upvotes
TMphahlele
Participant

My SMART goal for this year is to increase organic website traffic by 25% within the next six months. To achieve this, I am focusing on specific actions such as optimizing website content for relevant keywords, implementing a robust content marketing strategy, and enhancing website usability and user experience. Additionally, I'm regularly monitoring website analytics to track progress and make data-driven adjustments to my approach. This goal aligns with our broader marketing objectives and contributes to overall business growth.

NWilson78
Member

We are starting a new program this year so there will be long-term and short-term goals. Here's one that I will be working on.

S: Create a communication workflow for the team and assign tasks for the upcoming project

M: Track progress by creating due dates and utlizing Trello

A: Develop a launching point for data and project assessments

R: Continue to grow from launching point by creating targetted campaigns through marketing platforms

T: Comparing the data from start date to deadline dates to see where we improved and areas we need to continue to work on.

0 Upvotes
OPD
Member

My SMART Goal for this month is improving on my writing skill and get better with how to market my content on my socials.

 

0 Upvotes
RidwaanMahomed
Member

SMART Goal for Content Writing:

Specific: I aim to increase my monthly client base by 30% within the next six months.

Measurable: I will track my progress by keeping a record of the number of new clients acquired each month.

Achievable: I will achieve this goal by networking more actively within my industry, reaching out to potential clients through targeted outreach efforts, and showcasing my portfolio and expertise on relevant platforms.

Relevant: Growing my client base is essential for expanding my content writing business and increasing revenue. It aligns with my long-term vision of establishing myself as a reputable content writer in my niche.

Time-bound: I will achieve this goal within the next six months, setting specific milestones along the way to ensure steady progress towards the 30% increase in clients.

By setting this SMART goal, I am providing myself with a clear and actionable roadmap for expanding my content writing business within a defined timeframe, while also ensuring that the goal is realistic and achievable.

ABhadwal_CM_SB
Participant

Cool examples.

0 Upvotes
QHorton
Member

To grow my YouTube channel to 500 subscribers before August. 

0 Upvotes
Keren_Theo
Member

S: I aim to understand the key platforms (e.g., Facebook, Instagram, Twitter, LinkedIn) and their algorithms, as well as how to create engaging content tailored to each platform.

M: I will measure my progress by tracking the number of followers, engagement rate, and reach of my social media posts. I aim to increase these metrics by at least 30% by the end of the six months.

A: I will achieve this goal by taking online courses in social media marketing, reading relevant books and articles, and practicing by creating and managing social media accounts for personal projects or small businesses.

R: This goal is relevant to my career aspirations in digital marketing as social media marketing is a key skill in the field and can open up opportunities for me in various industries.

T: I aim to achieve this goal within the next six months, which will provide me with enough time to learn, practice, and see tangible improvements in my skills and knowledge.

0 Upvotes
EWidén
Participant

By next saturday i want to have written my first blog post ready to post for my upcoming website.

DLewis6
Contributor

It will be so!

0 Upvotes
CFortes
Member

* Increase more tracffic and more sales using a SMART Goal:

* Using social media paltform with with short videos content that attract and engage  (asking questions to foster engagement, be controversial, creat great mini series videos, ) this can lead potencial buyers to website, blog, profiles.

* using Goodgle ads... emails, ebooks, free sample, webinars... using organic social media (Instagram, Pinsterest, Facebook...)

* Have positive reviewes on the buisness front page;

* Creating a long term content plan: setting goals, auditing and monitoring traffic and sales and identify buyre's journey.

 

DLewis6
Contributor

Very ambitious. Go for it!

0 Upvotes
SRana47
Member

**SMART Goal:**

Increase online sales by 20% within 12 months through improved social media presence and targeted advertising campaigns.

**Steps:**

1. **Research:** Understand target audience preferences and behaviors.

2. **Social Media:** Post engaging content, respond promptly to messages, and use relevant hashtags.

3. **Content Plan:** Create a calendar with varied content types to maintain audience interest.

4. **Ads:** Invest in targeted ads on platforms like Facebook, Instagram, and Google.

5. **Monitoring:** Track KPIs like website traffic and sales, adjusting strategies accordingly.

These steps will help achieve our goal, driving growth for the business.

IS311
Member
  • Creating content that is relevant 
  • Content that will increase the audience of the website 
  • Including seo optimization strategies and proper topics that will adhere to the client's demands 
0 Upvotes
Omotoyosi_ige
Member

I will be working on creating a buyers persona for the brands i work with for every buyers journey so i can effective create content that covert.

0 Upvotes
PLopez00
Participant

My main goal this year is to build a content creation framework that allows me to create a well stablished community from a new breand in the next 4 moths and educate this community enough to release content for the desicion buyer journey personas' stage in the  subsequent months (from mothn 5th and on) and to have a solid base of clients at the end of the year.

0 Upvotes
ZPattison4
Member

I want to increase my client's website traffic by 25% each of the next 4 quarters. I will do this by creating thought leadership pieces, which are crucial for my client's industry to entice customers to want to learn more about the business/ services.