Setting marketing goals provides you long-term vision and short-term motivation. It helps you organize your time and resources so that you can make the most of your efforts. In the comments below, share a SMART goal you're working towards this year.
Extra credit: Share with everyone the steps you're making towards achieving this SMART goal.
As both an ambitious digital marketer and DJ, my SMART goals are to:
- Increase brand awareness and maintain a strong online presence.
- Expand network
For my personal brand (digital marketing), the following are to be implemented (B2B):
- Landing page (in the style of VIVID)
- Personal branding website
- Project Portfolio
- Blog
- New social media to be added in the months ahead (B2Cs such as existing Facebook) to be upgraded)
The DJ brand image, on the other hand will see:
- Upgraded TikTok and Instagram posts, with a focus on video content and filtered static posts (e.g. video mashups, production tutorials, live from the studio)
- New social landing page (in the style of EDM)
- New artist profile, with Spotify For Artists
- New Music Videos created on Kinemaster, a video app
Setting an initial skeleton outline, mission statement, standard, and deadlined time limit for areas like education, networking, portfolio, website/blog, organization, outreach numbers, and a scheduled calendar of events/projects.
My smart goal is working toward upper management position in a very large company. I am currently on a career path of mentoring a support coord supervisor. In the fall joining the lift program to become a acting supervisor to show my ability to lead a team. Within th next 4 years get choosen and no longer be an acting supervisor. With in the 10 year mark accepting and acting as a Senior manager. Steps I am taking is one the mentoring program I am currently in and completing my business management degree this summer.
I have so far worked with Indian clients only but this year I want to onboard 2 international clients and increase my freelance revenure more than my 9 to 5 job.
Step:-
1. Actively look for international clients
2. Onboard high tickects clients
3. Use location filters on various platforms for international clients.
My goal is to have a conversion of at least 30 vendors every month. This i will acheive by making a ong term plan with the short term motivation of making sales.
My plan is to first identify my buyer persona, then create content to educate and attrack my buyer persona and be able to close a minimum of 20 clients per month.
My smart goal is to increase our unique website visitors by 15% in 6 months. I plan on doing this by organizing both short-term and long-term content plans and creating content that applies to each stage of the buyer's journey for various buyer personas.
One SMART goal I'm working towards this year is to successfully finish my content marketing course on hubspot and get the certificate. Get internships or entry level roles to learn the pratical aspect of Content marketing and build my portfolio. By 2023, I want to be full blown Content marketer.
