Setting marketing goals provides you long-term vision and short-term motivation. It helps you organize your time and resources so that you can make the most of your efforts. In the comments below, share a SMART goal you're working towards this year.
Extra credit: Share with everyone the steps you're making towards achieving this SMART goal.
SMART goal: Is to increase user engagement and conversions for my clothing brand. A strategy that I plan no implementing is to PPC for every post on social media accounts to reach new users. Another plan I'll do to increase the conversions rate is to partner with blogs, podcasters, and other people who provide value on the internet to improves my brand social/ SEO authority.
SMART Plan : To effectively manage time in building a creative website. Manage it's analytics through an analytic tool and make it much relevant to the audience loving creativity.
Steps taken to achieve it: Framed a title that best suited the content.
Formatted the site targeting the audience's interest.
My SMART goal is to increase my unique website visitors to 1500 by the end of the year.
Extra credit: I plan on doing this by creating buyer's personas and mapping out their buyer's journey in order to create a long-term content plan that is both valuable for me and my audience.
Specific — Attain HubSpot Content Marketing Certification Measurable — Complete 14 lessons (plus exam) by the end of January, 2022 Achievable — Complete one lesson every other day throughout January, 2022 Relevant — Obtaining certification verifies my interest in and focus on social media marketing Timely — I am in the process of completing the fourth of 14 lessons
Extra credit: I use Trello to manage my projects daily and incorporate elements of Getting Things Done by David Allen and The 7 Habits of Highly Effective People by Stephen Covey to provide guidance and clarity to my efforts.
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