What's a SMART goal you're working towards?

[kara_susvilla]

Setting marketing goals provides you long-term vision and short-term motivation. It helps you organize your time and resources so that you can make the most of your efforts. In the comments below, share a SMART goal you're working towards this year.

Extra credit: Share with everyone the steps you're making towards achieving this SMART goal.

*To learn more about this, check out the Planning a Long-Term Content Strategy lesson via HubSpot Academy. 

[DValdesJr]

My SMART goal is to create a YouTube channel with at least 5,000 subscribers by the end of 2026.
To accomplish this, I am working to create more available time, recruiting people into my process, and marketing myself on social media or podcasts to increase exposure.

[Jaycee_Lewis]

Welcome to the HubSpot Community! 👋

That is a fantastic and very specific goal! Reaching 5,000 subscribers is a major milestone, and it sounds like you have a solid plan in place regarding delegation and cross-promotion to get there.

Since you mentioned marketing yourself on social media to increase exposure, I highly recommend checking out HubSpot Academy. They offer comprehensive (and free) certification courses on Social Media Marketing that can help you refine your strategy for 2026.

Resource: HubSpot Academy

Good luck with the channel growth! — Jaycee

[GFaiz]

increase my instagram's engagement + follower count to be able to convert leads by creating a content calendar, using management tools to keep myself organized, assign tasks to myself and my partner and stay consistent in planning/executing

[Jaycee_Lewis]

Hey hey @GFaiz 👋 That sounds like a great plan 👋 IMO consistency is the real superpower here. See you around! — Jaycee

[JacqHernandez]

This year, my SMART goal is to increase my brand’s Instagram engagement by 20% by the end of the year. To achieve this, I am creating a content calendar with weekly posts, using analytics to track what content resonates most with my audience, and experimenting with interactive stories and reels to boost engagement.

[Jaycee_Lewis]

Welcome to the HubSpot Community 👋 @JacqHernandez 

That's a solid SMART goal—using Reels and analytics is definitely the best way to drive that 20% growth.

Since you are focused on refining your content strategy, take a look at our Unlock the Power of Marketing page for more case studies and tips:

Unlock the Power of Marketing

See you around! — Jaycee

[Chay04]

My SMART goal is that I want to create a YouTube channel and get 10K subscribers by the end of next year.
Currently i am working on the pre-processes of the YouTube Channel. Learning each tool and technique to attract audience and creat fruitful content. 
I Decide to launch this YouTube channel by the end of this year. Hope it goes well !!!

[samlore]

I am starting my freelance activity on Malt, and I have set up a SMART goal, which is to "Secure 2 paid missions on Malt by December 31st by optimizing my profile to the top 10% of my category."

[MNickels]

My specific goal over the next year will be to get my online apparell store to bring in $5k+ per month. At an average of $32 in profit per item, that will we require 156 sales per month, or 5-6 per day. This is acheivable through ad placements and social media presence. This is releveant to my personal goal to use this income to suppliment my job, allowing me to focus more on expansion of the company. Goal is to achieve this benchmark by month 12.

[El-wazier]

within next month the social media pages of the company will have 1000 followers who are interested in fasion  

[AParks24]

The SMART goal I'm working on is as follows: 

Specific: I would like to earn a certification in a marketing-related skillset 
Measurable: I will work toward this goal by doing a module in my selected training program either every day or every week
Attainable: I have access to some free training resources online, and I'm already actively working my way through training modules

Relevant: I am a content professional, primarily versed in editing and writing and I'm looking to concretely expand my skillset and knowledge to become more marketable as a valuable, hireable person
Timely: I intend to complete the certification course before the end of 2025.

[Tito1]

As a SMART goal, I plan to create and implement a digital marketing business in my area.

I must get 3 clients by year's end.

Gain marketing knowledge and experience with work and courses.

Year's End is the limit.

[LSetlenela]

I've established a dropshipping business online and I plan to sustain it beyond it just being a side-hustle into a long term well flourished reliable business in the next 12 months. To do this my, Specific Goal is to broaden my product acquisition and/or sourcing from different suppliers. This will help improve my store reliability and availability of a variety of in-demand items.

Measurable goal:  Direct traffic to my store and increase customer repeat rate by a considerable percentage. This will help measure and track how loyal my customers are and how effective are my store and my marketing in customer retention.

Attainable goal: To increase my average order value, I plan to use apps like  Frequently Bought Together found under platforms like shopify.

Relevant goal: Diversification of suppliers means that in cases where my supplier goes out business, increases prices or has a shipping problem, there are other suppliers I work with who can help.

Timely goal: For my dropshipping business to make money within a specific period I put, I should set a timeline when I'd have installed and configured an upselling app, perhaps say within 5 days.

[MTorres65]

well done! 

[SVCopywriter]

Hi everyone! The SMART goal I am working on right now is doing more outreach to gain more lead prospects and increasing revenue opportunies by establishing many different potential revenue platforms. Best wishes to anyone else on this journey! 

[TZainab]

The SMART goal I'm working towards this year is building my personal brand online to build trust and attract clients.

[SVCopywriter]

I'm with you in this journey! 

[aaronkirby4]

I will run three miles without stopping within six weeks by adding half a mile to my run distance every week.

[MarynaBond]

What SMART goal are you working towards?
My SMART goal for this year is to develop my personal brand as a coach. I want to publish at least two pieces of content each week that are inspiring, helpful, or simply enjoyable for my audience.

Specific Goal: Increase my subscriber base and sales.

Measurable Goal: Two posts per week.

Attainable Goal: I plan and create content in advance so I don't rely solely on inspiration.

Relevant Goal: This helps me attract new clients and build trust with my audience.

Time-bound Goal: I will maintain this rhythm for the next 12 months.

Step by step:
– I organize my content ideas in one document for easy access.
– I set aside one creative morning each week for writing and design.
– I analyze engagement monthly to adjust topics and style.
– I remind myself that progress is more important than perfection.

[JKerman]

By next summer, my goal is to secure five new monthly retainer clients through targeted LinkedIn outreach, strategic content marketing, and client referrals, increasing our recurring revenue by 25%.

[Jaycee_Lewis]

Hey hey @JKerman 👋 Love to see a well defined goal. If you’re looking to skill up, HubSpot Community Learning Paths are a great place to start. They offer step-by-step guides on content marketing, digital strategy, automation, and more. — Jaycee