Content Marketing

kara_susvilla
HubSpot Employee
HubSpot Employee

What's a SMART goal you're working towards?

Setting marketing goals provides you long-term vision and short-term motivation. It helps you organize your time and resources so that you can make the most of your efforts. In the comments below, share a SMART goal you're working towards this year.

 

Extra credit: Share with everyone the steps you're making towards achieving this SMART goal.

 

*To learn more about this, check out the Planning a Long-Term Content Strategy lesson via HubSpot Academy. 

3,044 Replies 3,044
mightbetressa
Member

What's a SMART goal you're working towards?

I want to increase Baker And Drew's sales by 75% before the end of August 2025

0 Upvotes
NLee09
Member

What's a SMART goal you're working towards?

Specific: I want to grow the reach and engagement of my podcast 

Measureable: I will aim to grow monthly podcast downloads by 25%, gain 500 new instagram followers, and recieve at least 10 new listener reviews on Spotify

Achieveable: I will post 2 episodes per month, create weekly instagram content, and collaborate with co-hosts 

Relevant: growing the podcast aligns with my creative goals, strengthens my personal brand in self development, story telling, and aligns with my vision of becoming an author and thought leader

Timely: I will achieve this goal by july 15th, 2025 and evaluate my progress as needed along the way

0 Upvotes
NgaanBbiiu
Member

What's a SMART goal you're working towards?

Mục tiêu SMART mà bạn đang hướng tới là gì?

Mục tiêu hướng đến là tăng người theo dõ0 từ 34 - 1,000 người theo dõi trên nền tảng tiktok trong vòng 2 tháng tới.

Mục tiêu hướng đến là lượt xem ổn định là 1,000 lượt xem mỗi video và lượt tương tác ổn định trong vòng 1 tháng tới

0 Upvotes
DVaghasiya3
Member

What's a SMART goal you're working towards?

My Smart Goal is i want to increase my website traffic 82000 to 90000 till June, for that i want to plan content marketing. and in this content marketing i am planning education content and also plan thought leadership content.

0 Upvotes
Tioo
Participant

What's a SMART goal you're working towards?

My SMART goal is to grow my Instagram following from 224 to 1,000 followers by May. To achieve this, I plan to create a content creation framework and conduct more research on the type of content to share, ensuring that it is educational and useful. Ultimately, I aim to build a community of loyal followers.

0 Upvotes
Bantoula
Member

What's a SMART goal you're working towards?

One SMART goal I’m working towards this year is to grow my TikTok food review page to 20,000 followers by the end of August.

To achieve this, I plan to post at least 3 videos per week, focusing on trending spots and engaging storytelling. I’ll track performance through video views, engagement rate, and follower growth, and adjust my content strategy based on audience insights. This goal aligns with my passion for digital marketing and will strengthen my personal brand and portfoli

0 Upvotes
Astrul
Member

What's a SMART goal you're working towards?

My Smart goal over the next 6 months is to establish an SOP for content creation in regards to my personal brand, that being what type of editing my videos need and split testing different kinds of content (behind the scenes content, blog, and vlogs). After 6 months of figuring out what works and establishing a conent schedule I intend to outsource a bulk of the task through freelancers.

0 Upvotes
SS37
Member

What's a SMART goal you're working towards?

A SMART goal that I am working towards is learning content writing and creation to be able to generate passive income.

0 Upvotes
AAkeredolu1
Member

What's a SMART goal you're working towards?

A smart goal I am working towards is building up my copywriting and content marketing skills, to be able to start working as a professional in the field within the next 3 months.

0 Upvotes
Juhi19
Member

What's a SMART goal you're working towards?

The smart goal in my context is to stop procrastinating and actually focus on one goal at a time, this way I will be able to accomplish all my objectives smartly and efficiently.

MWanyua
Member

What's a SMART goal you're working towards?

What SMART GOAL I am working towards.

 

The smart goal am working towards is becoming a marketing mogule and work with start-up businesses and also medium scale businesses to enable them  get a share of the market as well.

So right now am working on improving my skillls and learning all relevant marketing skills that I will have access to and work on my portfolio. 

0 Upvotes
DANNYCLARA
Member

What's a SMART goal you're working towards?

SMART goal I´m working towards 

 

one SMART goal I´m currently working towards is to grow my small business´s instagram follawing by 25% in the next 3 months

 

measurable: I will track weekly follower growth and engagement analytics

specific: Increase my Instagram followers by 25%

achievable: I will post consistently 4 times a week, use trending hastags, and collaborate with micro-influencers

relevant: growing my social media presence will help boost brand awareness and sales 

Time-bound: my goal is to reach this milestone within 3 month 

steps I´m talikng: I´ve created a content calendar, planned weekly photo shoots, and scheduled posts using a social media tool to stay consistent and organized 

0 Upvotes
ADuplechain
Member

What's a SMART goal you're working towards?

I want to book 5 wedding clients for my photography + content creation package by the end of the year.

 Will do this by updating my website and Instagram to show off the new content services, asking past clients for referrals and testimonials, and posting reels to show what content creation looks like on a wedding day. 

0 Upvotes
LAberle
Member

What's a SMART goal you're working towards?

This year, my SMART goal is to increase our company's Instagram followers by 25% by the end of August by posting three times a week and running two promotions each month.

0 Upvotes
ViktorCs
Participant

What's a SMART goal you're working towards?

My SMART goal is to get hired as a marketing assistant in the next 4 months.

Actions I do to achieve it:

1) I check numerous job sharing platforms like Indeed, LinkedIn, CV library, etc. And apply for the jobs I think I could be a fit.

2) I regularly improve my skills and CV by constant training and acquiring new certificates that could improve my chances on landing a job.

0 Upvotes
MaikaQuisay
Member

What's a SMART goal you're working towards?

Specific: Produce a total of 48 organic content for social media for 3 months.
Measurable: Plan and strategize 48 pieces of content for daily organic posting. (4 posting/wk)
Attainable: Plan with the whole team and set clear expectations of their roles and responsibilities to achieve deliverables in 1 month of content creation process.
Relevant: A motivated and organized members from content writers, pre-production to post-production team and head following the expected date of deliverables.
Timely:
-Week 1 to 2: Planning, scripting
-Week 3: shooting and editing
-Week 4: Review and Distribution

0 Upvotes
KChauhan8
Member

What's a SMART goal you're working towards?

My smart goal is on Offering freelance research and writing services to create in-depth articles, policy briefs, or educational materials on global warming and climate change. Reaching out 20 potential client, 10 projects, and publish at least 3 articles under my byline in recognized platforms within the next 4 months.

0 Upvotes
SOluwanifemi
Member

What's a SMART goal you're working towards?

Specific: Develop new content ideas for social media that will improve brand love
Measurable: Meet with the social media team and finalise on direction by April 4th 2025
Attainable: Have a meeting weekly to review strategy and fine-tune as required 
Relevant: A detailed and highly engaging content plan
Timely: First content to be posted on the 7th of April

0 Upvotes
EJM
Member

What's a SMART goal you're working towards?

Specific: Finalize the script and shot list while securing all cast, crew, and locations.
Measurable: Complete script refinements by April 1st, 2025, and have locations & cast confirmed by May 15th, 2025.
Achievable: Allocate time weekly for revisions and meetings with the team.
Relevant: A polished script and locked-in logistics ensure a smooth production.
Time-bound: Pre-production ends by June 1st, 2025.

0 Upvotes
FOdu
Participant

What's a SMART goal you're working towards?

I am currently starting out a peanut business and my SMART goal is working towards having 100 loyal customers. I have not totally started the whole process towards that yet.

0 Upvotes
BenjaminLe
Member

What's a SMART goal you're working towards?

SMART Goal:
To build my profile as a videographer and content creator for myself as well for small business in my local area

Explanation:

  • Specific → The goal is clear: to build an organic instagram following highlighting my skills 
  • Measurable → The progress will be tracked by how many followers I’d be able to gain .
  • Achievable → This target is realistic if I have a relatable story and the right strategies are applied.
  • Relevant → This goal aligns with the business need to gain more exposure.
  • Time-bound → There is a 6-month deadline to achieve it.

 

Steps to achieve this goal:

🤳Posting consistent content to keep the account active.

🤖with the help of AI - I create up an engaging script, make sure the reel has a visual hook and captions to help explain the story.

📳Actively responding to comments and DMs to build relationships.

🤝Collaborating with other creators within my field. As well as getting clients to tag and share account and the work I’ve created for them, to reach a wider audience.

📚Educate instagram's algorithm on the type of content I identify with, and research the best-performing content to get content ideas that would align with my brand.