Content Marketing

AUdoh
Member

What is your content creation process?

SOLVE

My content process is reading, and paying close attention to conversations and events around me.

1 Accepted solution
JPanama
HubSpot Moderator
HubSpot Moderator

What is your content creation process?

SOLVE

Hi @AUdoh


Thanks for dropping by, that's such an interesting question, I imagine you'll get a different answer from each person! 

 

I come from an arts background and my instinct is to make first and ask questions later otherwise you can come down with a bad case of paralysis by analysis. I thought you might be interested in The HubSpot Blog’s 2022 Content & Media Strategy Report.

 

The Marketing Blog has lots of interesting articles and tidbits about what strategies and content works best, you might find some good insight there. 

 

HubSpot Academy does offer a Content Marketing Course you might like to try.

 

Best, 

Joe (HubSpot Moderator)

11 Replies 11
LBrown61
Participant

What is your content creation process?

SOLVE

I am just getting started. So my current process is to write and publish articles on Medium.com. While I am building my presence there I am putting together my copywriting portfolio.

 

I am half way through a 30-day writing challenge. My goal is to write for at least 20 minutes a day for 30 days (Monday through Friday). 

 

I found this group through the Hubspot Academy Content Marketing course.

0 Upvotes
Waddy
Member

What is your content creation process?

SOLVE

 

  • Set Your Goals
    Figure out what you want this content to do—whether it's boosting engagement, helping with recruiting, or clarifying policies.

  • Plan Your Topics
    Pick topics that matter to your audience, like career growth tips, company culture stories, or team highlights. Make it relatable!

  • Organize a Calendar
    Schedule content around key dates or events (e.g., team events, holidays, or open roles). Mix it up with updates, employee stories, and fun posts.

  • Create the Content
    Work with other teams for fresh ideas and keep the tone genuine—make it feel like it’s coming from a friend, not just HR. Add visuals or interactive stuff (like polls) to keep things lively.

  • Pick Your Channels
    Share on internal platforms for employees (intranet, email) and social media for a wider audience. Use the best platform for each message.

  • Get People Involved
    Encourage employees to comment, share, and react. Maybe even run some polls to get feedback on what they want to see more of!

  • Check the Results and Tweak
    Track which posts get the most love, and keep adjusting. Always keep the best-performing ideas in the mix.

 

AAkintunde9
Member

What is your content creation process?

SOLVE

Content creation process is the act of creating website like ebook guides to fall under this category as well as graphics, interactive tools and video.

0 Upvotes
Innocentia
Member

What is your content creation process?

SOLVE

My content creation process involves getting adequate knowledge of the product or services and creating appealing contents that visualizes the products in a more relatable or relevant nature for easy assimilation by the target audience.

JIkehi
Member

What is your content creation process?

SOLVE

My content creation progress is really understanding what i need to do and sending it out for review

0 Upvotes
JIkehi
Member

What is your content creation process?

SOLVE

My content creation progress is really understanding what i need to do and sending it out for review

0 Upvotes
ARaj007
Member

What is your content creation process?

SOLVE

My content creation process is reading the products ,knowing the product,educationg myself about the product,analysing contents related  simillar products,idyeating the content strategy and sketching the content and producing several iteration and finally producing the final content piece.

0 Upvotes
JPanama
HubSpot Moderator
HubSpot Moderator

What is your content creation process?

SOLVE

Hi @AUdoh


Thanks for dropping by, that's such an interesting question, I imagine you'll get a different answer from each person! 

 

I come from an arts background and my instinct is to make first and ask questions later otherwise you can come down with a bad case of paralysis by analysis. I thought you might be interested in The HubSpot Blog’s 2022 Content & Media Strategy Report.

 

The Marketing Blog has lots of interesting articles and tidbits about what strategies and content works best, you might find some good insight there. 

 

HubSpot Academy does offer a Content Marketing Course you might like to try.

 

Best, 

Joe (HubSpot Moderator)

jubayerbio
Member

What is your content creation process?

SOLVE

I will learn seo 

0 Upvotes
JWolfe
Member

What is your content creation process?

SOLVE

Sometimes we are so wrapped up in our mind that we dont allow ourselves to experience emotions or let our mind flow to new ideas. And because you never know where those ideas will come from, I like to talk to people, do new things (learn new things)...anything that leaves my mind in blank or keeps me present or curious. That have always worked to me to come up with new ideas.

0 Upvotes
SwanYeeHtet
Participant

What is your content creation process?

SOLVE

isp maketing

 

0 Upvotes