personally i woundnt say the brand solves a challenge but they invest in a lot of youth programes and advertisments targeted at the young focusing on the egotistic part of the brain. they advertise their shoes in a way that makes you feel good about yourself if you have one and simultaneously makes you feel like an outcast if you dont own a pair
I will tell my own business story. I'm running a small retail businees ( Pro Hardware Tools)
Here Brand is Pro Hardware Tools and the audience I used is a second audience (you).
The conflict that they were facing was there was one only brand in my competition in my region. They were charging very high for their products and services. The audience has no other option and then Pro Hardware Tools started their operations in that area and offered their business activities at very reasonable prices. Now, the brand has grown very much and their market shares are still growing.
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Etsy is an online marketplace for millions of artists from all over the world. Founded in 2005 by Rob Kalin, and his peers, Etsy is an attempt at keeping a human connection alive in times of increasing automation.
On Etsy, you can buy and sell your art worldwide. They help sellers turn their ideas into successful businesses by providing them with a trustworthy, safe, and fun platform and marketplace for millions of beginners and established artists. Today, many artists have gained a respectable position in their fields and a loyal customer base, all thanks to Etsy.
Comic books fans, young readers, fans of their movie and TV franchises
boredom and understanding of these IPs, Since there is so much necessary content to be absorbed, creators are constantly reinventing and rejuvenating these concepts to make them more palatable.
Fashion nova - is said to be a global and a fast fashion brand in los Angeles, California. They do all manuafacturing and designs. Their audience is they Market womens fashion. Founded in 2006, they started as a online retailer and now has sky rocketed , to where they 15,000 stores globally. Fashion nova helped women to overcome the struggles finding affordable , fashionable and trendy clothing. How they did it, was through their commitment of producing high quality products that range at an affordable price. customers showed out happier then ever. Now they can find and buy affordable stylish clothing so easy now then before.Thanks to Fashion nova
Students who have issues with hard passing classes. Faculty who want to help their students to improve their results.
What challenges are they helping their audience to overcome? How are they doing it?
The main challenge is the need for accessible tutoring support for the courses. Building cooperative relationships between the faculty, tutor, and embedded tutor support specialist (tutor or academic coach) is extremely important. The possibility of offering inbuilt student support for the hard-passing course is the goal of the program.
Brand (not necessarily a favorite but a good one): Morgan Wallen
Audience: Country listeners and blue-collar, small townspeople
Challenge they are overcoming: The particular artist's brand allows for people to relate to the lyrics and the story he is creating about working, relationships, and falling short. The music can provide a soundtrack for people who are in situations such as what he is singing about, which shows empathy from him to his listeners.
What challenge are they helping their audience to overcome?
Challenge: Changing the perception of ethnic wear in formal environment. there is a need to debunk the myth that formal means suits and skirts for women in a workplace. You need to dress like that to be taken seriously by others.
How are they doing it?
Resolution: They are leading by example. One of their recent ad campaign showcased a CEO interviewing a prospective candidate , also a woman, who fails to realise the inteviewer's designation because of how comfortably she was dressed. Normally we picture a CEO or founder at workplace in power suits or formal attire. This ad was an attempt to normalise ethnic in workplaces. You can be your best and inspire others and you do not need to confer to societal norms to do so.
Challenge - Apple has been providing their prospects the best devices that are powerful and have overlasting performance despite being used for decades.
How they overcome the challage - Apple company believes that providing best to their prospect will make them have no regrets though it is costly but is the best of the best devices out there.
Who is theiraudience?Content marketers, content writers, and content strategists
What challenge are they helping their audience to overcome? How are they doing it?They are helping their customers simplify keyword research, content creation, and search engine optimization. They're doing so by providing and all-in-one platforsms that performs keyword research, content outlines, and optimization guidelines.
People who want to organise their life digitally and who like customisation.
What challenge are they helping their audience to overcome? How are they doing it?
All other planning and note taking platforms are very limited in their customization. Therefore, you are stuck in their templates. Notion gives you the freedom and the tools to create your personalised digital planner.
People who are interested in fashion, people who play sports and want to wear sports clothing and accessories when exercising.
What challenge are they helpping their audience to overcome? How are they doing it?
Helping their customers feel more confident when moving, protecting the body brings comfort but also fashion. Nike meets many needs for customers: cheap, simple but very beautiful, ensuring fashion, used for many purposes from exercise to going out.
Audience: Millennials and Gen Z who have high demands for online shopping and spend a lot of time using social media sites like Facebook, Instagram and Tik Tok.
What challenge are they helping their audience to overcome?
Challenge: Provide customers with the best online shopping experience including diverse payment methods, strong operation system and a secure platform for both buyers and sellers.
How are they doing it?
Resolution: Shopee creates user-friendly platforms that make it simple for consumers to acquire a variety of goods and items at affordable prices. They also provide their customers and members with a number of exclusive offers . In addition, payment methods are made simpler to meet the needs of their target audience.
Hello, I have grown to love shopee and i love how accesible and easy their payment process is. I love how nowadays individuals are provinding much more simpler ways for individuals to purchase thei own stuff.
What challenge are they helping their audience to overcome? How are they doing it?
ON THAT **bleep** seen that they was a need for boxers that fit perfectly in all areas and remained comfortable all day with out loosing their neat fit, while aslo looking stylish.
ON THAT **bleep** provide unique boxer shorts every month to its members, aimed at both adults and children. they provide unique designs every month and even pair their boxers with socks. They provide boxer shorts that are comfortable and made from quality materials. The waiste band and main part of the boxers dont sag or lose their integrety through the day and through wear.
What challenges are they helping their audience to overcome? How are they doing it?
Providing affordable stay options in Cotopaxi, Ecuador for people that want to be exposed to nature and volcanoes. They are creating content like videos showcasing the landscapes and services they offer.
People who want to learn, understand, or become conversational in a new language.
What challenge are they helping their audience to overcome? How are they doing it?
Gamifying the language learning experience by introducing it to a platform they interact with every day. Making the barrier to entry for language comprehension lower and giving more people access to new cultures and regions of the world through language.
challenge: Make hoodies at affordable prices in 21 days.
It all started when an influencer called Ouda started a series of videos on TikTok interviewing local brand owners. Ouda started asking questions like are local brands expensive? are we overreacting? then came a comment that started it all, to do his own brand of hoodies. Ouda took the challenge and decided to do his own brand of hoodies "Oudies" in 21 days at affordable prices for all ages and genders. Ouda helped create the designs and got people to invest in his own brand. Ouda not only created his own brand in 21 days, but he also became an inspiration to his own peers. Ouda proved that if you put your mind to something and worked hard for it, it will eventually work out for you.
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