Improving your content creation process

[kara_susvilla]

Your content creation process should be something that's clear, repeatable, and organized. It's important to evaluate your process from time to time to see how it can be improved (for you and those you collaborate with).

Before you create your next piece of content, what's one thing you could do to improve your current process? For me, I'm going to create a survey via a Google form and send it to those I collaborate with to get their feedback. The easier I am to collaborate with, the more people will want to work with me.

*To learn more about this, check out the Building a Content Creation Framework lesson via HubSpot Academy. 

[RShree]

1. I check past performance review.

2. Established Meaningful goals.

3. I plan content strategy.

4. Lastly I set deadline to keep up the momentum.

[andresfernandez]

The one thing I can do to improve the process is implementing a consistent editing workflow that's agree-upon by everyone involved. One of our challenges is inconsistency in how editing takes place (sometimes via tracked changes on a Google Doc, sometimes via feedback on the body of an email, and sometimes even via text and WhatsApp messages), which makes it really challenging to achieve consistent, timely results, and is prone to errors.

[Nino1]

To manage my own time and work efficiently, I think a framework for content creation would be extremely useful. It would serve as a content planner, which would include the following points: my client's requirements, what they want their results to be, and I'd create a Trello project outlining what I need to do to meet that goal, how to accomplish it, and when to deliver it.

[Asma7asn]

Improving your content creation process:

It's important to gather insights into what the audience wants or needs to know, what questions they have, and what challenges they face. This information can be collected through surveys, interviews, and social media monitoring.

[Suleiman1]

This point is great

[KseniiaA]

As a team of one, I believe the most important thing to improve in content development is building a clear and granular plan and making content step-by-step, so the framework is really helpful. Also, I'd focus on creating content offers as they could significantly boost brand awareness.

[TerraPhoto]

I'm learning content marketing for my photography so I think the way to improve what I'm doing now is have a real distinct theme for my work and making sure I stay consistent with it.

[SPereira3]

For me, since content creation in my case is still an hobby, it would be setting aside a set amount of time every week for creation.

[EBevans]

I'm a storyteller at heart and enjoy writing. To improve my content creation process, I would begin by writing out the story. Who is our brand, why do we make the products we do, and how can we benefit the consumer. By writing out the brand's story, I would be able to clearly picture what kind of content would most benefit the brand. When reading through the story it will be easier to orient the message towards people's emotions, which is usually the most effective content. This would help with step 3: creating a workflow, and step 4: reveiwing and editing content. 

[MWright079]

I will use the content creation spreadsheet so that I may set expectations in regards to time, assign those responsible, and measure progress. 

[MSanthosh]

Improving your content creation process

Firstly, I will discover the niche that my clients value the most.

Next, I will create a framework which generates custom processes that are flexible to changes.

I will keep it relevant yet not forget to uphold my values and standards.

As we have learnt that "People don't buy what you do, but they buy why you do it ":) 

[JLAgui]

learn from previous wins and loses

[TLakhiyani]

I'd start by setting up a schedule for my posts so that I can be disciplined about posting every day. (That is a big task!)

I'd like to figure out how often shall I post. Twice a day? Once a week? What is the accurate number? How to figure it out? 

[JWearing]

Nice!

[KMiser]

I'd like to a implement step that solicits notes and suggestions from my fellow writers in the department before a content piece moves into our normal review process. That way, I can gather input about brand voice, product knowledge, and accuracy before anyone else reviews it.

[emisola]

1. Check people's feedback on the last content I created, correct them if I am to do so. 

2. Check the trends to see if I can create or implement another content.

[MH334404]

Add steps that were missing into my process and have a clear guideline. 

[OOyekola]

I don't have a process as of yet i hooe to implement what have learnt before getting started 

[SKP7]

aaaaa

[EGitome]

I think I'll also take the survey appreach this will help. using Google form is an amazing way to do this and on having feedback it will help me improve.

[SohagKhisa]

In my content creation journey, one thing that suffered me most is not having a proper conceptual plan and timeline. Not having them on my board, I am puzzled about which concept I should make content or how I plan for a timeline. After getting introduced to the content creation framework, I have come to know what I have to do to strengthen producing high-quality content. Now I can use them.