Content Marketing

kara_susvilla
HubSpot Employee
HubSpot Employee

Improving your content creation process

Your content creation process should be something that's clear, repeatable, and organized. It's important to evaluate your process from time to time to see how it can be improved (for you and those you collaborate with).

 

Before you create your next piece of content, what's one thing you could do to improve your current process? For me, I'm going to create a survey via a Google form and send it to those I collaborate with to get their feedback. The easier I am to collaborate with, the more people will want to work with me.

 

*To learn more about this, check out the Building a Content Creation Framework lesson via HubSpot Academy. 

4,277 Replies 4,277
MelaFrancel
Member

Improving your content creation process

How can I Improve my Content Creation Process?

 

To improve my content creation process, I must research first on what's trending on a particular industry (e.g. beauty, technology, automobile etc.) I'm going to work on. By knowing what's on trend on that particular industry I'm creating a content on, I'll be able to establish a content that will relate to my audience. The content should also answer what concerns my target audience. The framework comes second and lastly is making sure the content is optimized for search engine.

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Norkhalila
Member

Improving your content creation process

Like in the Instagram story, I will gather input by posting questions or polls on my social media audience.

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FuomaEsther
Member

Improving your content creation process

first, i would like to do more research on the tools that i need to make my content creation framework much more smoother,  and i also need to pay more attention to conceptualizing content, so i can generate better concepts for my content

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idowuadewinle
Member

Improving your content creation process

To have a guideline or framework to help me with my style of writing in order to fit into my buyer's persona's image

 

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LoneRanger98
Participant

Improving your content creation process

Have a framework to serve as a guide for all future contents in order to have a consistent style of writing 

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KStanton8
Member

Improving your content creation process

Create a Question on my instagram story and see what my followers would want to see more of. This way i can get a clear idea of what i need to focus on more.

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KyrstenT
Participant

Improving your content creation process

I'll create a doc to structure my current content with my different buyer personas. Then from there, I can think about what content is missing based on each persona's needs and build out additional content ideas. 

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FMark
Member

Improving your content creation process

Document each processs to know the loop holes and profer solutions for the next content

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RJimenezR
Member

Improving your content creation process

Establish and document the process strategy in order for everyone to follow it in future content cretion

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HaJolie
Member

Improving your content creation process

Before you create your next piece of content, what's one thing you could do to improve your current process?

I'll create a google doc and write all steps and headlines I want to write and make a schedule for it, it helps me not forget all the ideas.

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StephieDee
Member

Improving your content creation process

To help me improve my content creation process, I will create templates for the types of content I will use regularly (e.g., instagram posts, blog posts, etc). This will save time and help me maintain consistency in terms of style, tone, and messaging.

JDavila7
Member

Improving your content creation process

One way I can improve my content creation is creatimg a full calender eitheir on my iphone or compiuetr listing all of my due dates and what i have to do in the future to remind me. 

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DarylD
Member

Improving your content creation process

One way that I can improve my content creation process is to start with a schedule and stick to the schedule thru its iterations. This is foundational work that I think will yield great results as I grow in the future. 

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SalmanulFarisK
Member

Improving your content creation process

frame work should be upto date my firm thinks

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HBourgeois
Member

Improving your content creation process

One thing I can do to improve my current content process is creating a schedule of uploads, so viewers will be able to more consistently view my content. 

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AHopkins2
Participant

Improving your content creation process

Before I create my next piece of content one thing I could improve more is organizing my framework. I want to make sure all of my content is up to date and released when needed. I will have a "Talk to Us" form on my website if people have any questions, comments, or concerns that need to be addressed. 

SHowe9
Member

Improving your content creation process

I am going to make sure that my stories are news worthy, relatable and inspiring to my audience.

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JFernandes0
Member

Improving your content creation process

To make great content, I would conduct market research and understand industry trends, competition, and consumer dilemmas. I would also look for ideas and topics  that are not being  talked about  to stand out from competitors

Teingo
Member

Improving your content creation process

I think I can improve my content creation process by undertaking research on the relevant subject or industry, get to understand the buying stages and where the potentials buyers are. Also to create a framework that outlines the strategy and methodology for the content creation process.

KHess97
Member

Improving your content creation process

I can create a detailed monthly content calendar, to stay organized and on time. This will ensure the order and time frame of when my content should be uploaded. I can also work on creating more content for each stage of the buyer process to maximize my customer reach.

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ti_malik
Member

Improving your content creation process

In order to improve the current content process, there shoud be precise reviewal of the work done so far, analyze the created content with the market and find the loopholes ( if there any) that will help not to repeat the mistakes in the future content creation. Try to get honest and comprehensive feedbacks on your content and make relevant changes (if needed so) . View the similar content of other content creators in the market and find the mistakes they did because i think a person learns from his mistakes but a wise person can learn from others mistakes as well.

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