Content Marketing

kara_susvilla
HubSpot Employee
HubSpot Employee

Improving your content creation process

Your content creation process should be something that's clear, repeatable, and organized. It's important to evaluate your process from time to time to see how it can be improved (for you and those you collaborate with).

 

Before you create your next piece of content, what's one thing you could do to improve your current process? For me, I'm going to create a survey via a Google form and send it to those I collaborate with to get their feedback. The easier I am to collaborate with, the more people will want to work with me.

 

*To learn more about this, check out the Building a Content Creation Framework lesson via HubSpot Academy. 

4,684 Replies 4,684
JHamel3
Member

Improving your content creation process

I just restructured my spreadsheet to make it more clear and much easier to follow. Loved having such a specific example to look at! This is a tiny thing but the dropdowns to indicate the status of the post are perfect. 

0 Upvotes
DFerullo
Member

Improving your content creation process

Creating a framework and especially noting the timelines of other project intersections would be an improvement in my planning

 

0 Upvotes
csabagtoth
Member

Improving your content creation process

Based on current industry trends and insights gained from creating my buyer's personas, we will map out themes strategically throughout the year. A content creation framework will help keep us focused and agile to deliver useful content consistently for different personas tailored for their current stage on the buyer's journey.

0 Upvotes
DKooronathan
Member

Improving your content creation process

Improving your current content creation process

Me, I think I can improve my content creation process by researching relevant brands or industries, and getting an understanding of the needs of the target audiences and how my content going to help them to solve or fulfil their needs.  So far after going through a few classes, I have learnt that I should improve in planning and come out with a content creation framework to measure the quality of content in different stages such as before creation, during creation and after creation.

0 Upvotes
MelaFrancel
Member

Improving your content creation process

How can I Improve my Content Creation Process?

 

To improve my content creation process, I must research first on what's trending on a particular industry (e.g. beauty, technology, automobile etc.) I'm going to work on. By knowing what's on trend on that particular industry I'm creating a content on, I'll be able to establish a content that will relate to my audience. The content should also answer what concerns my target audience. The framework comes second and lastly is making sure the content is optimized for search engine.

0 Upvotes
Norkhalila
Member

Improving your content creation process

Like in the Instagram story, I will gather input by posting questions or polls on my social media audience.

0 Upvotes
FuomaEsther
Member

Improving your content creation process

first, i would like to do more research on the tools that i need to make my content creation framework much more smoother,  and i also need to pay more attention to conceptualizing content, so i can generate better concepts for my content

0 Upvotes
idowuadewinle
Member

Improving your content creation process

To have a guideline or framework to help me with my style of writing in order to fit into my buyer's persona's image

 

0 Upvotes
LoneRanger98
Participant

Improving your content creation process

Have a framework to serve as a guide for all future contents in order to have a consistent style of writing 

0 Upvotes
KStanton8
Member

Improving your content creation process

Create a Question on my instagram story and see what my followers would want to see more of. This way i can get a clear idea of what i need to focus on more.

0 Upvotes
KyrstenT
Participant

Improving your content creation process

I'll create a doc to structure my current content with my different buyer personas. Then from there, I can think about what content is missing based on each persona's needs and build out additional content ideas. 

0 Upvotes
FMark
Member

Improving your content creation process

Document each processs to know the loop holes and profer solutions for the next content

0 Upvotes
RJimenezR
Member

Improving your content creation process

Establish and document the process strategy in order for everyone to follow it in future content cretion

0 Upvotes
HaJolie
Member

Improving your content creation process

Before you create your next piece of content, what's one thing you could do to improve your current process?

I'll create a google doc and write all steps and headlines I want to write and make a schedule for it, it helps me not forget all the ideas.

0 Upvotes
StephieDee
Member

Improving your content creation process

To help me improve my content creation process, I will create templates for the types of content I will use regularly (e.g., instagram posts, blog posts, etc). This will save time and help me maintain consistency in terms of style, tone, and messaging.

JDavila7
Member

Improving your content creation process

One way I can improve my content creation is creatimg a full calender eitheir on my iphone or compiuetr listing all of my due dates and what i have to do in the future to remind me. 

0 Upvotes
DarylD
Member

Improving your content creation process

One way that I can improve my content creation process is to start with a schedule and stick to the schedule thru its iterations. This is foundational work that I think will yield great results as I grow in the future. 

0 Upvotes
SalmanulFarisK
Member

Improving your content creation process

frame work should be upto date my firm thinks

0 Upvotes
HBourgeois
Member

Improving your content creation process

One thing I can do to improve my current content process is creating a schedule of uploads, so viewers will be able to more consistently view my content. 

0 Upvotes
AHopkins2
Participant

Improving your content creation process

Before I create my next piece of content one thing I could improve more is organizing my framework. I want to make sure all of my content is up to date and released when needed. I will have a "Talk to Us" form on my website if people have any questions, comments, or concerns that need to be addressed. 

SHowe9
Member

Improving your content creation process

I am going to make sure that my stories are news worthy, relatable and inspiring to my audience.

0 Upvotes