Your content creation process should be something that's clear, repeatable, and organized. It's important to evaluate your process from time to time to see how it can be improved (for you and those you collaborate with).
Before you create your next piece of content, what's one thing you could do to improve your current process? For me, I'm going to create a survey via a Google form and send it to those I collaborate with to get their feedback. The easier I am to collaborate with, the more people will want to work with me.
I can create a detailed monthly content calendar, to stay organized and on time. This will ensure the order and time frame of when my content should be uploaded. I can also work on creating more content for each stage of the buyer process to maximize my customer reach.
In order to improve the current content process, there shoud be precise reviewal of the work done so far, analyze the created content with the market and find the loopholes ( if there any) that will help not to repeat the mistakes in the future content creation. Try to get honest and comprehensive feedbacks on your content and make relevant changes (if needed so) . View the similar content of other content creators in the market and find the mistakes they did because i think a person learns from his mistakes but a wise person can learn from others mistakes as well.
To improve my current process of content creation, I will have to focus on user intent. I should make sure that readers are exactly getting what they want rather than writing unnecessary words/sentences to extol the product I am advertising. I should mention their true benefits in a clear way so that people understand its value properly. I will also use storytelling properly to help people find the solution to their exact problem for which they have appeared on my web page after searching on search engines.
When I create content, I usually plan it out with a calendar, creating a variety of content from informational and educational to fun and engaging. Making sure I have a variety of content is very important to attract a variety of consumers.
Before creating content I will conduct a proper search to know about audience needs, persona, journey, and their feedback about my brand or business. For that purpose, I could use Google Forms, Emails, and Social media to collect these.
To improve my current process, I believe sending it out to my peers to review it, whether critically or in passing, would be much more effective to my process. Apart from that factor, critically reviewing the content that performs well with my audience may be the next best option.
As a first timer in this digital marketing industry, im so excited and eager to learn more about it. Hopefully once im finish this lessons i will earn alot and it will give me courage and confident to become a content creator