Content Marketing

kara_susvilla
Inbound Professor
Inbound Professor

Improving your content creation process

Your content creation process should be something that's clear, repeatable, and organized. It's important to evaluate your process from time to time to see how it can be improved (for you and those you collaborate with).

 

Before you create your next piece of content, what's one thing you could do to improve your current process? For me, I'm going to create a survey via a Google form and send it to those I collaborate with to get their feedback. The easier I am to collaborate with, the more people will want to work with me.

 

*To learn more about this, check out the Building a Content Creation Framework lesson via HubSpot Academy. 

4,027 Replies 4,027
MO34Said
Member

Improving your content creation process

Ok

0 Upvotes
EZdraveska
Member

Improving your content creation process

Z

0 Upvotes
TB11
Member

Improving your content creation process

Create a content creation framework

0 Upvotes
JMDelaCruz4
Member

Improving your content creation process

h

0 Upvotes
SHosni
Participant

Improving your content creation process

That's my new way for improving content creation process plan,  research & analytics before anything else.

 

DavidToyosi
Member

Improving your content creation process

Definitely creating a content style guide!

0 Upvotes
WanderingWoman
Contributor

Improving your content creation process

I am very new to social media and content creation, I am going to follow HubSpot's advice and create a content creation framework with Trello. I have to be honest it is a little intimidating as I am a team of 1. If anyone has any advice I am open to all new ideas.

RashiLucy
Member

Improving your content creation process

I think I should start with a style guide

0 Upvotes
HAhmed1
Member

Improving your content creation process

I'll start the next article with a more clear outline and mind-map before writing so that i get an organized mind when its time to write the main text . This would help me grab ideas and function faster while writing. 

NManchester
Contributor

Improving your content creation process

i like the term "mind-map" - perhaps speaking to SEO as well. 

0 Upvotes
g_higginbothem
Member

Improving your content creation process

I am going to focus on creating a style guide to help with voice and tone consistency in future content pieces. 

0 Upvotes
GZappia
Member

Improving your content creation process

Wonderful comment.

 

0 Upvotes
KJoyce
Member

Improving your content creation process

For me, I'm going to check what works well or what needs to be improved in our previous process. From there, our team can decide what step we should continue and what action we should stop to achieve our goal. 

0 Upvotes
DJethwani
Contributor

Improving your content creation process

My content creation process will greatly benefit from a more comprehensive workflow and a set style guide to better reach out to my buyer persona

RAl-Jomah
Member

Improving your content creation process

I'll make a clear framework form, read more researchs, articles, sales quastions 

pomobo
Participant

Improving your content creation process

I agree, making a clear framework will definitely improve content creation process

LTra
Member

Improving your content creation process

Get more input from field sales 

asif321
Member

Improving your content creation process

Should have a clear plan and overall structure to improve content creation process. 

0 Upvotes
AJohann
Member

Improving your content creation process

I would read a few blog posts from industry leaders. That would help gain more insight into our ever changing market. I also think that sending out a survey to our customers would be a great way to gain feedback. With the results of the survey, we can then reframe our process and make improvements where needed.

Amrez
Member

Improving your content creation process

I see.

SKporter
Participant

Improving your content creation process

One thing I can do to improve my current process is to create a better more detailed workflow. 

 

0 Upvotes