Your content creation process should be something that's clear, repeatable, and organized. It's important to evaluate your process from time to time to see how it can be improved (for you and those you collaborate with).
Before you create your next piece of content, what's one thing you could do to improve your current process? For me, I'm going to create a survey via a Google form and send it to those I collaborate with to get their feedback. The easier I am to collaborate with, the more people will want to work with me.
In order to improve my current process, I review whether it is in line with the outline or according to the previous arrangement plan, then send it to my team members for their comments and corrections.
I'm gonna send my creattion work to my collegues so that they can give me feedback about my work. As a result, I can edit to complete my work. I also try to complete my work before the deadline 1-2 days to have enough time for my review
One way my team could improve our creation process is to spend more time brainstorming and hearing out eachothers seperate ideas before we run with one.
I'm going to do the research and use the tools available to figure out what conflicts my ideal customer have and how I can answer those in my content, and then plan out my content for the next month from that information.
I am going to go through past social media posts to see what gets the target audience most engaged. From there, I will have a better idea of what content is most successful and can try to mimic it from there on.
We are really just getting started with content creation for our business. We have spent so much time handling our workload, that we haven't done much in the way of marketing. As we are preparing to add digital marketing services to our offerings, we will greatly benefit from creating a framework for content creation. Being organized will make it less likely that our own marketing gets left behind, and it leaves room to evaluate where we need to improve.