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Content Marketing

kara_susvilla
HubSpot Employee
HubSpot Employee

Improving your content creation process

Your content creation process should be something that's clear, repeatable, and organized. It's important to evaluate your process from time to time to see how it can be improved (for you and those you collaborate with).

 

Before you create your next piece of content, what's one thing you could do to improve your current process? For me, I'm going to create a survey via a Google form and send it to those I collaborate with to get their feedback. The easier I am to collaborate with, the more people will want to work with me.

 

*To learn more about this, check out the Building a Content Creation Framework lesson via HubSpot Academy. 

5,664 Replies 5,664
CIjoma
Member

Improving your content creation process

I will get reviews and feedback from my team and prospects on how helpful my previous content was and with that I can adjust where necessary and create a better content
0 Upvotes
HueHan
Member

Improving your content creation process

Awareness stage: find the customers' pain points and stick with those, use empathetic voice --> show that they are being felt.

Consideration stage: show case studies, successful stories --> make them feel more trusted in our company.

Decision stage: show solutions --> build trust.

0 Upvotes
Alice24
Member

Improving your content creation process

I will research how to approach customers of brands in the same industry, I think that the content will be clear, with enough information that is suitable for customer's demands. Besides that, collect some options from the team to have a general outlook on these issues.

0 Upvotes
RShah8
Member

Improving your content creation process

creating content for once is easy but when it will be an ongoing process same becomes a difficult task. 

to be ahead in the industry you need to create content which got a flow and has a goal to achieve. 

I always find a gap in creating a flow for which I made a content calendar that can easily be trackable to be more productive and efficient.

 

0 Upvotes
NhậtNguyễn
Participant

Improving your content creation process

Khi lện một dự án hay bất kỳ chiến dịch nào, nội dung luôn là yếu tố quan trọng góp phần thành công của chiến lược.

Nội dung đáp ứng đủ điều kiện bao gồm: đơn giản - hiệu quả - rõ ràng sẽ thu hút được nhiều khách hàng khi tiếp cận sản phẩm hay dịch vụ của doanh nghiệp

 

0 Upvotes
aeldeeb
Participant

Improving your content creation process

The content should be clear and simple also it should be attractive So I should collaborate withy team to keep it updated and organized  .

0 Upvotes
MSFischer
Participant

Improving your content creation process

Organizing content creation and clearly defining what part of the buyers journey potential readers are in when crafting the content looks to be a key point for me.

0 Upvotes
POjekudo
Participant

Improving your content creation process

I clearly outline my content and workflow.

0 Upvotes
JCreber
Member

Improving your content creation process

Spend more time in collaboration with my colleagues. Unfortunately, we mostly work from different places so tend to be quite solitary when it comes to creating content. However, through scheduling more face-to-face time we can look to build a more united and cohesive content plan.

0 Upvotes
nmorfe
Member

Improving your content creation process

I will clearly outline my content creation workflow and share it with the rest of the team in an easily accessible document.

 

0 Upvotes
CMoss1
Contributor

Improving your content creation process

I have been trying to get feedback from my clients in most works that I do. It is incredible how they come up with good ideas that absolutely help the creative process. I will create a better survey with what I am learning in this course. 

0 Upvotes
ChuThuong
Participant

Improving your content creation process

I will conduct a survey through GG form and combine those things together with my teamwork members

0 Upvotes
Rosie53
Participant

Improving your content creation process

From my experience, I will book a meeting between my team and other departments to have a clear conversation about what we are going to post in the next week due to our customer's needs, which products are going to be the highlight, what is our new product, ...

0 Upvotes
ThuTrangLe178
Member

Improving your content creation process

I will hold a group meeting and use the excel tool to arrange and organize work by the team. 

0 Upvotes
JustL
Participant

Improving your content creation process

From my experience, I will book a meeting between my team and other departments to have a clear conversation about what we are going to post in the next week due to our customer's needs, which products are going to be the highlight, what is our new product, ...

0 Upvotes
NguyenThuyLinh
Member

Improving your content creation process

tôi sẽ thống nhất ý kiến của toàn bộ nhân viên, đưa ra phương án tối ưu nhất

0 Upvotes
ZBrown3
Member

Improving your content creation process

I will reasherch and plan to develop a spreadsheet to incorporate in my marketing strategies.

0 Upvotes
HTrinhThi
Member

Improving your content creation process

In order to improve the current process, I will meet with my collaborate to assess the strengths and weaknesses and come up with solutions.

0 Upvotes
TheExplorer1997
Member

Improving your content creation process

Reaching out to experts to see what has worked for them. Then I can see if I can implement any of the strategies to improve my current process. 

0 Upvotes
BreePuterio
Member

Improving your content creation process

I will Improve by deligating roles to multiple employees, rather than expecting so much from a small number of people 

0 Upvotes
CNielsen
Member

Improving your content creation process

I will combine my various schedules and plans into one simple platform to improve my management of time and ideas