Blending Tech & Marketing – Excited to Learn from You All

[awalia9]

Hi everyone,

I'm Ayushi Walia, and I come from a technical background with experience in SQL, Python, AI/ML, Tableau, and Power BI. Lately, I've been pivoting into digital marketing because I’m passionate about blending my technical skills with business strategy, communication, and people-centric thinking.

I joined this course to deepen my understanding of the digital marketing space and would love to connect with like-minded peers—especially if you've made a similar transition or are exploring the same path. If you’re open to sharing your journey or have any tips, I’d really appreciate hearing from you!

Looking forward to learning and growing together.

Best,
Ayushi

[Jigar_Thakker]

Hi @awalia9 ,

Welcome to the community! Coming from a technical background gives you a great advantage. I would recommend you have a look at these course to begin with 
HubSpot Academy - Digital Marketing Course (Free Certification) - Link
Blogs that would help
https://blog.hubspot.com/marketing/what-is-digital-marketing

https://blog.hubspot.com/marketing/digital-marketing-tips

https://offers.hubspot.com/beginners-guide-to-digital-marketing

Other resources: https://offers.hubspot.com/beginners-guide-to-digital-marketing

I would say to focus more on custom reporting, campaigns, Lead scoring and automation flows. 

If this helps, feel free to mark it as the solution ✔️ and give it an upvote 👍 !

[awalia9]

Hey @Jigar_Thakker ,

Thank you for the help I would look over the course and follow through it.

Best,

Ayushi