Jun 14, 202311:28 AM - edited Jun 14, 202311:29 AM
Top Contributor | Platinum Partner
Webinar | How Our B2B Tech Company Amplified Demand Gen with Podcast Advertising
Learn how Veeva Systems, a leader in cloud-based software for the global life sciences industry, amplified demand generation through an often overlooked platform: podcast advertising.
Abbie Hosta, Associate Director of Marketing, will share what worked (and what didn't!) as the tech company:
Identified the right shows and metrics for success
Built relationships and trust with podcasters
Determined tactics and activities
The result? 1,000+ product demo views on LinkedIn and YouTube, a 225% increase in traffic from social media and 35 new customers…all within six months!
If you’re looking to breathe new life into your marketing strategy, stand out from competitors and do more with fewer resources, join this event to determine if podcast advertising might work for you.