Using contact properties in an image link

[ATocco]

Hi, we have a business need where we would like to send emails out to contacts including a hyperlinked image. The hyperlink needs to use data stored in one of our custom contact properties, so we were wondering if there was a way to do this in our email workflow? From what we can tell, we can only use contact properties in the text body of the email, not in any links.

[karstenkoehler · Accepted solution]

Hi @ATocco,

Yes, this is possible. I've explained how before in this thread: https://community.hubspot.com/t5/Email-Marketing-Tool/Use-personalization-tokens-in-image-link/m-p/5...

Simply create the token as per the syntax, e.g. {{ contact.link }}, then add everything including the curly brackets into the field where you'd like the personalization token to populate.

Best regards!