CRM

hohmann
Contributor

Setting contacts as non-marketing immediately

SOLVE

Please consider changing marketing contacts to non-marketing contacts immediately and not at the end of the month. Once we identify that a contact should not be sent any marketing, we want that change to go into effect immediately and not with delay. There is no justifiable reason for HubSpot to delay this (except for profit of course). This should apply to any business. There is always a good reason to remove someone from receiving marketing. Why would that person still get emails until the end of the month? We are a contemporary art gallery, and we have artists sign up, and they will not buy, so we don't want them to receive invitations/newsletters. Since they will automatically get them, we now have to add another field to mark them with no marketing, just so we can filter them out. This is so much extra work. Also, I keep asking my assistant to remove someone from marketing, but I can't tell whether she did it because the change won't take effect for weeks.

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1 Accepted solution
karstenkoehler
Solution
Hall of Famer | Partner
Hall of Famer | Partner

Setting contacts as non-marketing immediately

SOLVE

Hi @hohmann,

 

I understand why you're asking for this – but it would completely undermine the billing model. It could be abused to set a contact as marketing, send an email, set them as non-marketing immediately, and repeat the same steps for every single marketing send.

 

If that was allowed, everyone that's aware of this hack would do it, leading to less revenue from HubSpot from marketing contacts – and that would inevitably lead to much lower marketing contact limits for everyone.

 

In other words, it would just be a matter of shifting the goal post.

 

In terms of your specific case, have you considered simply setting the forms to not mark submitting contacts as marketing contacts? (options tab of the form editor) You could review the contact, then decide whether they should be marketing contact and keep the ineligible ones as non-marketing contact.

 

https://knowledge.hubspot.com/records/default-marketing-statuses-for-created-contacts#hubspot-forms

 

Best regards

Karsten Köhler
HubSpot Freelancer | RevOps & CRM Consultant | Community Hall of Famer

Beratungstermin mit Karsten vereinbaren

 

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hohmann
Contributor

Setting contacts as non-marketing immediately

SOLVE

I understand that, but that would be an easy fix to add one additional option in the field, so that  you have non-marketing contacts, marketing contacts and contacts that are lined up to be removed from marketing contacts.

But the fact that you cannot tell when you are looking at a contact whether or not they are lined up to be removed and that they still get marketing until the next billing cycle even when you have removed them from marketing is a real flaw in the system.

0 Upvotes
karstenkoehler
Solution
Hall of Famer | Partner
Hall of Famer | Partner

Setting contacts as non-marketing immediately

SOLVE

Hi @hohmann,

 

I understand why you're asking for this – but it would completely undermine the billing model. It could be abused to set a contact as marketing, send an email, set them as non-marketing immediately, and repeat the same steps for every single marketing send.

 

If that was allowed, everyone that's aware of this hack would do it, leading to less revenue from HubSpot from marketing contacts – and that would inevitably lead to much lower marketing contact limits for everyone.

 

In other words, it would just be a matter of shifting the goal post.

 

In terms of your specific case, have you considered simply setting the forms to not mark submitting contacts as marketing contacts? (options tab of the form editor) You could review the contact, then decide whether they should be marketing contact and keep the ineligible ones as non-marketing contact.

 

https://knowledge.hubspot.com/records/default-marketing-statuses-for-created-contacts#hubspot-forms

 

Best regards

Karsten Köhler
HubSpot Freelancer | RevOps & CRM Consultant | Community Hall of Famer

Beratungstermin mit Karsten vereinbaren

 

Did my post help answer your query? Help the community by marking it as a solution.

0 Upvotes