See last touch before MQL

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Kselby
Participant

Hi there,

I want to be able to pull info about the top assets we have that lead to someone becoming an MQL. Is there any way to create a list or report showing the form submissions that generate the most MQL? I can not think of a way to relate a date for a form submission and an MQL date. 

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Accepted Solutions
Phil_Vallender
Solution
Most Valuable Member | Diamond Partner

Hi @Kselby 

 

What I would recommend is creating a workflow to copy the value of recent conversion or last page view or similar a to custom property when the contact becomes an MQL. This may help you to build a picture of what is generating the most MQLs. I do this already with number of visits and number of pages viewed for all MQLs in our portal. 

 

Hope this helps.

Phil Vallender | Inbound marketing for B2B technology companies

View solution in original post

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Phil_Vallender
Solution
Most Valuable Member | Diamond Partner

Hi @Kselby 

 

What I would recommend is creating a workflow to copy the value of recent conversion or last page view or similar a to custom property when the contact becomes an MQL. This may help you to build a picture of what is generating the most MQLs. I do this already with number of visits and number of pages viewed for all MQLs in our portal. 

 

Hope this helps.

Phil Vallender | Inbound marketing for B2B technology companies

View solution in original post