SDR -> AE Handoff Process ?SOLVE
May 23, 2019 11:42 AM
Looking for some advice with our SDR to AE handoff process. Anyone willing to share their process and how they have it set up in Hubspot?
Specific Question: Any way to copy the original contact owner (SDR in our case) on each contact/company so that as a contact moves from Lead to SQL to Opportunity we can still report on initial contact owner (who initiate the contact or lead), Hand off date etc.?
Our process right now is this:
- SDR gets round robin assigned contacts/leads.
- After initial qualification, those contacts are marked as SQL and a deal is automatically created.
- AE's are automatically round robin assigned to that deal instructing the SDR which AE to set up demo with. This however, also updates the contact owner to the new deal owner (AE) and removes the SDR.
- We have a hidden field that is set with the initial contact owner (SDR), but that field seems to only populate the Hubspot ID. It'd be nice have the actual name.
This process seems to work OK...but leaves me thinking - what are we missing? Is there a better way?
Solved! Go to Solution.
May 23, 2019 1:31 PM - edited May 23, 2019 2:42 PM
My first thought was that in the HubSpot user ID is static, then you could use another workflow based on in/then branches to replace the ID with the actual name.
But then I noticed that you can now create customer HubSpot User type properties which should let you map the SDR name directly into them.
Hope this helps.
May 23, 2019 3:00 PM
I have a custom property named SDR that is a "contact owner''/"company owner"/"deal owner" type property in HubSpot. See knowledge for multiple contact owners here.
That way I never lose who the SDR was for that contact/company/deal. You can round robin using a custom owner in workflows - even though currently I don't do that.
Hope that was helpful!