HubSpot tracking code - Deleting old assets

[Smartbound]

Hi There! I have doubts regarding HubSpot tracking code, if we have contacts that have registered through a form, CTA or landing page and those assets are no longer in use and we want to delete them, do we lose the user tracking? TIA

[karstenkoehler · Accepted solution]

Hi @Smartbound,

HubSpot tracking is cookie-based and deleting assets like forms or CTAs doesn't have any effect on the cookies. These website visitors / contacts will continue to be tracked if they have accepted the cookies. However, if you delete HubSpot assets, you will lose the analytics data for these specific assets. Asset deleted = asset analytics gone.

Best regards!

[Smartbound]

Thank you very much for pointing me in the right direction Karsten. 🙌