Best way to set up CRM for subscription based businessSOLVE
I am looking to use Hubspot for as a CRM for a directory website, to manage businesses and their listing plans. Businesses create a free account on the website, and can then claim and manage listings for their company. I am struggling to work out the best way to use Hubspot for this.
The closest I could get to a solution was the following:
- Add the website user account as a Contact Record
- Create a Company Record for EACH business listing (if they have two listings, there would be two separate Company Records.
- Assign the Contact to all Company records that they manage on my site
This threw up a problem - a Contact can be assigned to only one Company!
One of my clients has an account on the site to manage ten business listings across the UK. It would be ideal if I could associate their Contact record with ten individual Company Records - then within each Company record, I would be able to store information about the listing and any active subscription, expiry date etc.
With this frustrating roadblock, I need to figure out a workaround. My next idea was to create a single Company Record and use Deals to record multiple listings and subscriptions. But the Deals feature doesn't really lend itself to managing subscriptions at all. It's all focused on stages, and subscriptions are just, well, active! They also have an expiration date, and a 'paid monthly' or 'paid annually' status which I can't display in Deals.
Does anyone use Hubspot for this type of business model? Or can anyone suggest an effective way to manage the data in a way that's not massively contrived?
I really don't want to look at other options as I have used Hubspot for a while and I love it as a CRM!
Any help is greatly appreciated.
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