We've implemented a 301 redirect from www.tekce.com to tekce.com at the server level, and we use tekce.com consistently in our sitemap, canonical tags, and internal links.
Does this setup have any implications or best practices we should be aware of within HubSpot?
www. is - from a technical perspective - a subdomain.
This means that adding a 301 redirect will be handled as such.
It may affect SEO as well as having an impact on page performance.
If it's handled by your Domain provider/your server, it's okay.
I don't know how you're handling redirects in HubSpot itself, but if you got some and let a SEO tool like SEMRush, AHREFS... check your page, it might result in quite a few so-called redirect-loops.
More than 3 (or 4) redirects of one single request are marked as a redirect-loop and will affect your SEO as Google (and other search engines) will most likely think that it's something "scammy", unclean and not optimized.
The best practise here is to clean up the redirect-loops
As for HubSpot:
Since you're handling the www. to non-www. redirect outside of HubSpot, there's not much you have to do in HS - besides keeping the redirects as clean as possible. You can find all your redirects here.
p.s.: To have the cleanest possible result, I'd recommend to reconnect the domain with HubSpot again but this time without the www. addition - but only if you still in a building process. Definetely not on a live page.
www. is - from a technical perspective - a subdomain.
This means that adding a 301 redirect will be handled as such.
It may affect SEO as well as having an impact on page performance.
If it's handled by your Domain provider/your server, it's okay.
I don't know how you're handling redirects in HubSpot itself, but if you got some and let a SEO tool like SEMRush, AHREFS... check your page, it might result in quite a few so-called redirect-loops.
More than 3 (or 4) redirects of one single request are marked as a redirect-loop and will affect your SEO as Google (and other search engines) will most likely think that it's something "scammy", unclean and not optimized.
The best practise here is to clean up the redirect-loops
As for HubSpot:
Since you're handling the www. to non-www. redirect outside of HubSpot, there's not much you have to do in HS - besides keeping the redirects as clean as possible. You can find all your redirects here.
p.s.: To have the cleanest possible result, I'd recommend to reconnect the domain with HubSpot again but this time without the www. addition - but only if you still in a building process. Definetely not on a live page.