CMS Development

HPrzygoda
Participant

Popup in Google Tag Manager as CTA Hubspot

Hello,

I wanted to use CTA Hubspot in an external tool - Google Tag Manager (GTM) to count views and clicks.

I prepared a CTA as a graphic and then the CTA code was 'rewritten' and added in GTM:
https://prnt.sc/lEv7Pzl0PryV

 

The popup works - shows on the website:
https://www.sodexo.pl/lojalnosc-i-motywacja-w-biznesie/wsparcie- Sprzedaż-poznaj-4-legalne-sposoby/
all its elements (elements from the CTA code) are loaded:
https://prnt.sc/rtDrWilMRtYH
But unfortunately, nothing counts in the statistics in HS.

 

Is it possible to solve?
If so, in what way?

0 Upvotes
4 Replies 4
Anton
Thought Leader | Partner
Thought Leader | Partner

Popup in Google Tag Manager as CTA Hubspot

Hi @HPrzygoda

unless you really need the CTA (function) I would go with a custom button module. 

 

The most basic custom button module contains:

  • Link function
  • text function (name: Button label; not rich-text)

and looks like this:

{% set href = module.link_field.url.href %}
{% if module.link_field.url.type is equalto "EMAIL_ADDRESS" %}
	{% set href = "mailto:" + href %}
{% endif %}
<a href="{{ href }}" {% if module.link_field.open_in_new_tab %}target="_blank"{% endif %}{% if module.link_field.rel %}rel="{{ module.link_field.rel }}"{% endif %}>
 {{ module.button_label }}
</a>

 

you can expend it to your needs. Since you want to add GTM parameters/tags to it you can add another text field called "Google tag"(feel free to rename it) like it

 

{% set href = module.link_field.url.href %}
{% if module.link_field.url.type is equalto "EMAIL_ADDRESS" %}
	{% set href = "mailto:" + href %}
{% endif %}
<a href="{{ href }}" {% if module.link_field.open_in_new_tab %}target="_blank"{% endif %}{% if module.link_field.rel %}rel="{{ module.link_field.rel }}"{% endif %} id="{{ module.google_tag }}">
 {{ module.button_label }}
</a>

 

if you want to add CSS classes you have several ways. My recommendations are:

  • choice fields with the css class(es) as values
  • text fields
  • booleans (if you want to trigger a single class)

the code for choice and text fields looks like this

{% set href = module.link_field.url.href %}
{% if module.link_field.url.type is equalto "EMAIL_ADDRESS" %}
	{% set href = "mailto:" + href %}
{% endif %}
<a href="{{ href }}" {% if module.link_field.open_in_new_tab %}target="_blank"{% endif %}{% if module.link_field.rel %}rel="{{ module.link_field.rel }}"{% endif %} id="{{ module.google_tag }}" class="{{ module.css_class }}">
 {{ module.button_label }}
</a>

 

for booleans like this

{% set href = module.link_field.url.href %}
{% if module.link_field.url.type is equalto "EMAIL_ADDRESS" %}
	{% set href = "mailto:" + href %}
{% endif %}
<a href="{{ href }}" {% if module.link_field.open_in_new_tab %}target="_blank"{% endif %}{% if module.link_field.rel %}rel="{{ module.link_field.rel }}"{% endif %} id="{{ module.google_tag }}" class="btn {% if module.secondary_button %}secondary{% endif %}">
 {{ module.button_label }}
</a>

 

There are almost no limitations how many options you'd like to add. 
If you don't have experience in custom module development - take a look how/where to start here in the docs

 

 

hope this helps

 

best, 

Anton

 

Anton Bujanowski Signature
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HPrzygoda
Participant

Popup in Google Tag Manager as CTA Hubspot

Hi Anton,

Thank you very much for your reply, but it is probably not the solution to my problem.

I want to use the hubspot CTA code and add it in Google Tag Manger.
I want to add this via GTM because I do not have access to the code of this page and this is the only option.
This is how (via javascript) adds a popup at the moment.
And in a similar way, I wanted to do it by adding the 'split' CTA code: https://prnt.sc/lEv7Pzl0PryV
Works, but unfortunately statistics are not counted: https://prnt.sc/_9AiN5pA7cA8

Adding the code blocks you indicated is rather impossible in GTM - errors appear and the tag does not fire at all.

 

 

I suspect, therefore, that such 'splitting' the CTA code and adding it in parts via js does not work and hubspot does not ensure correctness and support for such an operation.

 

best, 

Hanna

0 Upvotes
Anton
Thought Leader | Partner
Thought Leader | Partner

Popup in Google Tag Manager as CTA Hubspot

Hi @HPrzygoda

no problem - to get it right: You're placing the id from the img(CTA) to the GTM, right?

 

If so - is the GTM script loaded in the header or footer? I only can assume that if the GTM is loaded after the CTA script it might not get the code but maybe I'm completly off. 

So if your GTM code is - for some reason - in the footer area, try moving it to the header area

 

 

best, 

Anton

Anton Bujanowski Signature
0 Upvotes
HPrzygoda
Participant

Popup in Google Tag Manager as CTA Hubspot

Hello,

 

Popup / CTA is not added to the header or footer - only in the body.


I'm giving the correct URL because I noticed that I pasted the wrong link at the top:
https://www.sodexo.pl/lojalnosc-i-motywacja-w-biznesie/wsparcie- Sprzedaż-poznaj-4-legalne-sposoby/


I have a CTA code:
<! - HubSpot Call-to-Action Code -> <span class = "hs-cta-wrapper" id = "hs-cta-wrapper-5e8e2239-f821-492b-85c1-5b4643fbff33"> <span class = " hs-cta-node hs-cta-5e8e2239-f821-492b-85c1-5b4643fbff33 "id =" hs-cta-5e8e2239-f821-492b-85c1-5b4643fbff33 "> <! - [if lte IE 8]> <div id = "hs-cta-ie-element"> </div> <! [endif] -> <a href = "https://cta-redirect.hubspot.com/cta/redirect/7768293/5e8e2239-f821 -492b-85c1-5b4643fbff33 "target =" _ blank "rel =" noopener "> <img class =" hs-cta-img "id =" hs-cta-img-5e8e2239-f821-492b-85c1-5b4643fbff33 "style = "border-width: 0px;" height = "1200" width = "1200" src="https://no-cache.hubspot.com/cta/default/7768293/5e8e2239-f821-492b-85c1-5b4643fbff33.png" alt = "Download our guide" /> </a> </span> <script charset = "utf-8" src="https://js.hscta.net/cta/current.js"> </script> <script type = "text / javascript "> hbspt.cta.load (7768293, '5e8e2239-f821-492b-85c1-5b4643fbff33', {" useNewLoader ":" true "," region ":" na1 "}); </script> </span> <! - end HubSpot Call-to-Action Code ->

 

And this code is 'broken down' into elements and added individually with JS:
https://prnt.sc/lEv7Pzl0PryV

 

But looking at what you write, I have to add one more thing - I don't know if it is important:
the trigger in GTM that fires this tag (with the coded CTA as above) is to scroll to 60% of the article / this page - then it appears: https://prnt.sc/ZLFx4NaOTQ9J

(There's another one that fires on an exit attempt - but that's not what I'm doing at the moment).

 

Perhaps the problem is this trigger (scroll 60%)?

 

Best, 

Hanna

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