Hosting HubSpot blogs in a subdirectory of an external root-domain
I've got a question you might be able to help with in regards to domains, subdomains & subdirectories.
For the majority of our clients we use WordPress as their company website / CMS (domain.com or www.domain.com). For the customers blogs however, we use HubSpot, which means that the blogs are usually hosted on a subdomain (blog.domain.com).
There's been lots of discussions in the SEO world that are almost always in favour of the fact that having your blog on the root domain (domain.com/blog or www.domain.com/blog) instead of its own subdomain is highly beneficial.
We produce a lot of high quality blog content for clients, but are definitely suffering by being on a subdomain.
Unless your root domain (and CMS) is hosted on HubSpot, you are unable to use a subdirectory for your blog. At least they say they don't support it.
We're currently in need of a solution hoping that there is a more complex solution that HubSpot prefers not to mention perhaps as the majority of their customers won't have the ability to carry it out with ease.
You can see some discussions with HubSpot on this feature/ability:
If your initial question is "why not just move the blog to WordPress" or the other way, WordPress is used by us because the flexibility, control etc we have over the website. Where as HubSpot is used for blogging, landing pages, forms etc and is better for reporting purposes, so we'd prefer to keep the two as is if possible (though blog performance is definitely a priority).
Hope to hear from you soon.