Sub-domain or main domain

[Broadband]

Hi All

We are considering setting up our own email system on our broadband comparison site and would appreciate some advice.

Is it best to set it up on the main domain, or would it be better to use a subdomain like https://mailer.comparebroadbandpackages.co.uk/

Any advice would be greatly appreciated

Thanks

[Humashankar · Accepted solution]

Hi @Broadband 

For effective email management, we recommend a strategic domain setup.

Use your main domain exclusively for core business activities, such as personal and customer-facing emails, including support, billing, and partnerships.

• Meanwhile, designate a separate subdomain specifically for bulk or automated marketing emails. To ensure optimal deliverability and security, make sure to properly configure SPF, DKIM, and DMARC settings for your chosen domain setup.

Hope this helps - Happy to help further!!
Thank you very much and have a great one!
Warm regards

[chighsmith]

Hi @Broadband,

Thank you for posting to the Community!

I'd like to tag in some of our Top Contributors to see if they have any suggestions here 🙂 

Hi @SanjayKumar and @Humashankar I hope you are having a great day! Do you have any tips for @Broadband on whether or not to use a Subdomain verses a Primary domain? 

Thank you! 

Cassie, Community Manager