Sales share trackingSOLVE
Jun 8, 2020 12:27 PM - edited Jun 8, 2020 12:57 PM
This might be posted in the wrong forum, sorry!
I hope the title isn't misleading this is rather new territory for me.
We currently publish blogs rather often. Once published our sales team will then share the URLs via email, social, etc but they currently do not do this sharing via hubspot. So our tracking can get a little odd ( i.e. forwarding links with identifying query strings etc).
I'm trying to set up a scalable way to track and quantify these efforts of the sales team per memeber. Currently I believe that the traffic from these URLs are labeled as "direct traffic" which is not the case, and I'd like to show that in reporting.
The How (current):
Currently I have created a campaign for tracking sales shares. This campaign is setup for the entire sales team per sharing channel ie "Sales - Blog - LinkedIn".
The Problem (current and future):
I am currently setting this us per blog post, with future plans to bring in a account exec to handle this moving forward. The issue is that this will show the data for LinkedIn, assumning its used correctly, and it will not show us data per sales person. And as this effort's intention is not to track the sales team but rather provided them with data about how effective they're efforts are its not exactly useful to the degree we would like.
Has anyone any insight or suggestions for doing something like this?
How might we measure this granularly without requiring the team to work out of Hubspot?
Is there an alternative?
Are campaigns the best method for doing this?
Thanks in advabced all! Looking forward to hearing what you and your teams ahve done!
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