Pillar Post Publishing

New Contributor

We are planning to do the pillar post and if we are using rss feed method of pulling the cluster posts to the main pillar page will it help? Will it be considered as a pillar post.?

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Community Thought Leader

Hi @Anu89

 

Pillar page (or post as you put it) is a loose term to descirbe a long, comprehensvie peiece of content with valuable and consistent internal linking from other pages, usually blog posts. 

 

Add the cluster posts to the pillar page by means of RSS shouldn't do any harm, but it might not have much a positive impact in terms of SEO. The generally recommended strategy is to hyperlink from the text of those cluster peices of content to the pillar page using consistent language. 

 

Hope this helps.


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Phil Vallender

Inbound marketing for B2B technology companies
Diamond HubSpot Partner

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New Contributor

Thanks for your reply. May I know the reason why it might not have much a positive impact in terms of SEO?

 

Thanks Anu

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