Is blogging dead?
We've been Hubspot customers for over 5 years, starting with an active blog and we've increased our use of CTAs and landing pages over the years.
We're working with a new website developer who is of the camp that "blogging is dead"; it's old, we don't need anything external to our site, we can post articles/stories directly within our site and receive the same SEO benefits.
I'm skeptical and have been trying to find support to save our HS blog. Can anyone share credible research/articles that might help me make a case to keep our HS blog?