How to add a podcast to our website (or not?)SOLVE
May 2, 2017 10:33 AM
Hi everyone, and thanks in advance for your help!
My company wants to start a podcast to expand our digital footprint. I see that some others in our field (video production) have created another website specifically for their podcasts, adding a new page every time they publish an episode. The pages include links back to their main website, sponsorships, plus either bullet points or full transcript from the podcast.
My question is whether it makes more sense to set up a separate site, or add pages to our existing site. Would a separate site add more SEO juice than keeping those pages on our main site?
Also, if we do add pages, how best to do that? Use a blog module, and treat each new podcast page as a blog post? Or just create a podcast page template?
Thank you so much for your help on this!
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