Conversion rate (download app from posts) in a blog

New Contributor

Hello there, does anyone know generally what is the conversion rate (download app from posts) in a blog? Do you have some report, statistics, marketing study?

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Community Manager

Hi @Graziano,

 

Are you wondering what a good conversion rate is for your blog? 

 

Here are a few resources to help get you started: 

1. How to improve blog conversion rates

2. What is a good conversion rate

3. Conversion rate benchmarking

4. Improving conversion rates

 

Thanks,
Jenny


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New Contributor

Thank you Jenny,

 
is very useful but,
to estimate ROI in content marketing I need to know what is the % organic traffic to lead conversion rate and the % lead to sale conversion in my industry. I have found a chart of average lead conversion rate by industry but is quite old (2003). Considering my company is into retail, e-commerce, sales and whole sales distribution category, do you have any actual chart? For both %?
 
Thank you
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