Aug 19, 2020 9:25 AM - edited Aug 19, 2020 9:30 AM
Hello, I have some PDF documents available for download from a page on my site. I would like to know how many people have downloaded them. I have tried to set up a Google tag manager tag and trigger as described here, and I've added GTM to my pages as describe here, but the tags aren't firing.
Has anyone had success using GTM to track PDF downloads from a hubspot page? How did you configure your tags/triggers?
Sep 2, 2020 8:26 AM
you could gate your pdf download with a cta. Then you can track the CTA and see how often it was clicked.
Hope i could help you.
Sep 2, 2020 9:55 AM
Thanks for the response. In this case, the PDF download links are already part of a styled module that a developer created, so I was hoping I wouldn't need to convert it to a CTA.
I just don't understand why I can't set Google tag manager to fire on any link clicks that contain .pdf. I was hoping maybe someone had had success with that approach.
Aug 20, 2020 10:31 AM
At this time, it is not possible to record click/visits to a PDF because there is not a tracking code in the PDF that would allow us to track that activity.
You can also track files by using a CTA that contact needs to click in order to download the file. This way you can track the CTA views/clicks.
I hope this information helps.