Ability to view past A/B variations of landing page

[jialing]

Currently we're not able to view the actual creatives used in past variations from A/B testing of landing pages — We are only able to see the A/B test results. 

It will be helpful to have the ability to review past creatives so that when we re-look at the data on which page variations are more effective, we can better analyze the specific differences between variations.

[danmoyle]

@jialing If you edit the page, you can see the creative, but not past creative - is that what you're talking about? Like what's changed, or perhaps several levels of variations? I think that's a great idea for marketing analysis. I'd put that in an ideas post here for sure. The product team monitors those posts. 

[jialing]

Yup that's right! Sometimes we do multiple A/B tests in succession and it can be hard to remember or keep track of the exact change made on each variation. This is especially crucial when multiple people on the same team work on the landing page together at different times.

[L---Bryce]

I had the same question, which is how I found this post.... Then I found our B-test creative. Our A/B tested page has a form on it, and the page (both A and B, though A variation won out) is still visible through a preview link in the forms section under where the form is being used.  Not sure if this is relevant, but it seems like the cross references like these don't go away, just because the B-test is no longer accessible under the landing page option.