Ask us anything about HubSpot's new product look and feel | September 8-12, 2025

[jcolman]

Curious about the visual changes in HubSpot's product? We know that a visual refresh can feel like a big shift, that's why we're creating a space for open conversation, transparency, and support to help you understand what's changing and why.

Join us for an Ask Me Anything (AMA) event from September 8–12 where Hayley Hughes, Product Design Director, and members of her design systems team will be on hand to answer your questions about the updated look and feel of our product.

You can try the new visual theme by opening your Account menu in HubSpot’s top navigation and selecting the “Switch to the new theme” link. Try using it for a few days so you can tell us how the new look and feel changes your product experience.

Learn more about HubSpot's new product look and feel from Mike Holzer, Head of UX and Executive VP at HubSpot.

This AMA is your chance to:

• Get your questions answered directly by the people designing these changes
• Understand the reasoning behind our design decisions
• Learn about what's staying the same and what's evolving
• Share your feedback and concerns with our design team
• Discover the latest accessibility improvements and what’s coming next

We’ll discuss:

• Why we’re making these changes and how you’ll benefit from them
• What, specifically, is changing visually in the product and why
• Our goals for these changes, such as improving accessibility
• We’d especially like to hear your feedback! What’s working well for you and what’s not?

Drop your questions in the comments below and we'll get back to you between September 8–12. We're excited to connect with you and help you make the most of HubSpot's visual refresh.

— The HubSpot Design Systems Team

[John]

Would the product team be open to darkening the magenta on the top/sidebar? 

[lizoh]

Hi @John! Thanks for the question. We've heard feedback about the navigation being both too dark and too light. This specific shade of the magenta was selected to align with our new brand palette. We wanted to maintain a modern palette that was aligned with the HubSpot brand orange without competing with our primary brand color. The goal is to provide a strong, recognizable color as the anchor for a more neutral, lighter interface. At this time, we don’t have a darker or lighter variant for the navigation.

[John]

Understood.

I talk to a lot of users as a HubSpot partner, and roughly 4 out of 5 people I talk with want a darker sidebar and topbar. I always receive feedback like, "something just feels off with this color."

Hopefully y'all will listen and create a darker variant. I really like a lot of the changes. Keep up the great work!

[WMM_Inbound]

I agree! Maybe even give us a couple of colors to choose from?

[Hayley_Hughes]

Hi @WMM_Inbound! Right now, we don’t offer color theme choices. Our priority has been to create a consistent, accessible foundational theme across the product. 

However, if we were to offer more options in the future, where in the product would flexibility like this make the biggest difference in your day-to-day work?

[WMM_Inbound]

left Sidebar and Top Navigation
All Index Pages
Design Manager
Contact View
Company View
Page Editor

[Anton]

+1 agree. 
Would love to know why the decision felt on the red color. 
Wouldn't green fit better with the overall new styling?

p.s. I'm not a huge fan of both new colors because of red-green color-blindness aspect. I'm thankfully not affected by this, but would love to know why the decision was made to go with the most unaccessible colors. Especially with the orange on green (like in different media like docs, website...)

[TomM2]

+1 for darkening the colour. I don't have any sight issues but am still finding the new layout immediately straining on my eyes to look at, it's actually quite hard to focus on anything. 

[lizoh]

Thanks for sharing this, @TomM2! We’ve heard from some customers that the lighter colors make it harder to focus, even without vision concerns. The intent behind the update was to improve accessibility by using higher contrast and simpler layouts, but we know it doesn’t always feel that way in practice.

Could you please share any specific pages or workflows that feel most straining for you? That helps us target improvements where they matter most.