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MDuffy
Inbound Professor
Inbound Professor

AMA: HubSpot Accreditations [Closed]

Accreditations AMA Social Media (1).png

 

Hi HubSpot Community,

 

My name is Meg Duffy I am a Senior Solutions Partner professor at HubSpot. I specialize in technical education for solutions architects and I’m currently training for the Tokyo Marathon. I am here to answer your questions about accreditations and why they matter. Drop your questions on this thread and I’ll answer them during the week of November 27th. 

 

Need some suggestions for what to ask? Here are some example questions:

  1. What are HubSpot accreditations?

  2. Why do accreditations matter to me as a customer?

  3. Where can I find an accredited partner?

 

Look forward to hearing from you soon!

21 Replies 21
Bryantworks
Key Advisor | Diamond Partner
Key Advisor | Diamond Partner

AMA: HubSpot Accreditations [Closed]

Hey @MDuffy !

 

First, thanks for doing the AMA!  Second, do you know about any flexibility on the number of certifications needed to apply?  I've done several of the accreditations, but being that I'm a team of one (also a Diamond partner) the certification threshold prevents me from even applying.  

Chris Bryant | Your Dedicated HubSpot Expert
MDuffy
Inbound Professor
Inbound Professor

AMA: HubSpot Accreditations [Closed]

Hi @Bryantworks ! Good question.

 

Right now, HubSpot requires partner orgs to have at least 3 full-time, in-house employees to be eligible for accreditations.

 

Obviously this connects back to the certification requirements, but more broadly the team put this requirement in place based on in-depth capacity and capability modeling to ensure the highest standards of service delivery.

 

If you have more questions or want to talk in more detail about this specific requirement, feel free to reach out to the team at accreditations@hubspot.com

kvlschaefer
Community Manager
Community Manager

AMA: HubSpot Accreditations [Closed]

Hi @Bryantworks@Lucila-Andimol@Dan1@jforte@HFisher7@Teun - Do you have any questions about HubSpot accreditations for @MDuffy 


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Lucila-Andimol
Thought Leader | Gold Partner
Thought Leader | Gold Partner

AMA: HubSpot Accreditations [Closed]

Thanks @kvlschaefer for the tag!

@MDuffy do you have any special tips for each accreditation in order to prepare all the material?

We are already Onboarding Accredited

and 'd love to prepare others, for emaple the CRM Implementation...

it's just so time consuming that maybe you can give us some tips

for example...concrentate specially in showing the project plan/Gantt.

This way we can prepare the right info, so we save our time and your time reading/evaluating ☺️

Thanks!

María Lucila Abal | COO Andimol
HubSpot Expert, Community Champion & Certified Trainer (12+ years)

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MDuffy
Inbound Professor
Inbound Professor

AMA: HubSpot Accreditations [Closed]

Hi @Lucila-Andimol !

 

The best way to get ready is to knock out those prerequisites in advance. You can see the essential certification learning path here, and there's a checklist to keep track of each one you complete. You can also check out the prep guides for individual certs to get a sense of the materials you'll need to submit. 

HSultania
Participant

AMA: HubSpot Accreditations [Closed]

Hi @MDuffy ,

Just curious - What exactly are HubSpot accreditations?

MDuffy
Inbound Professor
Inbound Professor

AMA: HubSpot Accreditations [Closed]

Good question, @HSultania !

 

HubSpot accreditations allow solutions partner organizations to support the success of HubSpot customers with the highest levels of quality, service, and strategic insight. 

In order to be awarded an accreditation, solutions partners must demonstrate that they have the expertise, capacity, and practical experience needed to serve customers with complex, technical, and business needs.

The process is pretty intense: there's a lot of prerequesite education partners need to complete, and there are three rounds to the application process, including submitting a case study and completing an interview process. 

franksteiner79
Key Advisor

AMA: HubSpot Accreditations [Closed]

Hi @MDuffy 

 

Two immediate questions pop to mind.

 

  1. Is this for solutions partners only, or also for solutions providers?
  2. I'm a details person, so is there a page where the prerequisites and detailed application process are listed?

Cheers

Frank

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Frank Steiner

Marketeer | HubSpot Expert | CRM Consultant

InboundPro

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MDuffy
Inbound Professor
Inbound Professor

AMA: HubSpot Accreditations [Closed]

Hi @franksteiner79 , 

 

Good questions! Right now, accreditations are just available to solutions partners. But you can get more information on the requirements and the process here

Mike_Eastwood
Key Advisor | Gold Partner
Key Advisor | Gold Partner

AMA: HubSpot Accreditations [Closed]

Hi @MDuffy 

 

I'm with @elizheleva, as a Gold Partner, who often does the geeky work for other Partners (Platinum, Diamond and Elite) it would be great to be able to add Accreditation to our offer.

 

Any chance of exceptions? Or making Accreditation available to more people?


Thank you

Mike

 

Here to learn more about HubSpot and share my HubSpot Knowledge. I'm the founder of Webalite a Gold HubSpot Partner Agency based in Wellington, New Zealand and the founder of Portal-iQ the world's first automated HubSpot Portal Audit that helps you work smarter with HubSpot.

MDuffy
Inbound Professor
Inbound Professor

AMA: HubSpot Accreditations [Closed]

Hi there, Mike! Hope you're having a good Monday.

 

You've got me: I don't know the answer to this one, but I'm curious, too! 

 

I'll reach out to the Accreditations team and report back. Stay tuned!

MDuffy
Inbound Professor
Inbound Professor

AMA: HubSpot Accreditations [Closed]

Hi @Mike_Eastwood! I followed up with the Accreditations team and it sounds like there isn’t a plan to open accreditations to gold partners in the next cycle.

 

I understand that may not be a satisfying answer, but as a professor, I’d love to support you from an education standpoint.

 

I hear you that you’re working on upmarket deals with larger partners. What kind of lessons, courses, and certifications would you like to see us build in 2024?

Mike_Eastwood
Key Advisor | Gold Partner
Key Advisor | Gold Partner

AMA: HubSpot Accreditations [Closed]

Hi @MDuffy 

 

Are there any exceptions? Our Managed MRR is Platinum, our Sold MRR is Gold.

 

Curiously

Mike

MDuffy
Inbound Professor
Inbound Professor

AMA: HubSpot Accreditations [Closed]

Hi @Mike_Eastwood and @elizheleva, I'm sorry to report there aren't any exceptions being made at this time. I hear the frustration, though! The team is always iterating on the process, so I'll pass this feedback along to them. 

 

Could I ask for your feedback on a curriculum I'm building? I'm working on a third solutions architect cert centered around CRM extension and customization. What topics/use cases would you like to see in that type of education? 

elizheleva
Top Contributor | Platinum Partner
Top Contributor | Platinum Partner

AMA: HubSpot Accreditations [Closed]

We're exactly in the same boat, Mike. it's a bit frustrating, isn't it? Just because we focus on getting the clients happy and keep them on the system, hence the Platinum Managed MRR, it doesn't mean that we're not as skilled as those who sell more.

If anything, I'd be interested to see the ratio between Sold MRR and Managed MRR for other companies.

 

Eli


Eli Zheleva
Chief Problem solver @ crmsquad | Hubspot Trainer | Hubspot Partner | Community Champion
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CCharrel4
Member | Elite Partner
Member | Elite Partner

AMA: HubSpot Accreditations [Closed]

Hi Meg, 

As a partner, I would like to know when we will have the date for the next Accreditations and if HubSpot plans to keep the same requirements.

Thank you, 

Camila

MDuffy
Inbound Professor
Inbound Professor

AMA: HubSpot Accreditations [Closed]

Hi there, Camila! The exact dates for the next Accreditations window are currently being finalized. I know the window will open up at the beginning of next year, but we'll have exact dates for you soon. 

 

For the next round, HubSpot plans to keep the same requirements. Hope that's helpful!

elizheleva
Top Contributor | Platinum Partner
Top Contributor | Platinum Partner

AMA: HubSpot Accreditations [Closed]

Hi, Meg,

 

The question I have as a partner is "why are Gold partners not given the chance to apply for the accreditations?" 🙂

 

Thanking you,

Eli


Eli Zheleva
Chief Problem solver @ crmsquad | Hubspot Trainer | Hubspot Partner | Community Champion
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MDuffy
Inbound Professor
Inbound Professor

AMA: HubSpot Accreditations [Closed]

Hi Eli! Hope your week is off to a good start.

 

As I mentioned to Mike, I don't know the answer to this question. But I'm going to follow up with the Accreditations team for more info and get back to you!

MDuffy
Inbound Professor
Inbound Professor

AMA: HubSpot Accreditations [Closed]

Hi @elizheleva ! I followed up with the Accreditations team to get more information.

They told me that a
s a prerequisite, to achieve accreditation status, partners need to sell and manage a certain amount of HubSpot. Hitting this benchmark helps HubSpot understand the quality of their work and their capacity. That's why accreditations aren't open to gold partners at this time. 

 

I understand that may not be a satisfying answer, but as a professor, I’d love to support you from an Academy angle. What kind of lessons, courses, and certifications would you like to see us build in 2024?