by:
kvlschaefer
According to new research by HubSpot and LinkedIn, 99% of APAC marketing leaders say their organisation is experiencing barriers to growth.
For the last few years marketers have dealt with the pandemic, channel saturation, low database engagement and a looming recessionary environment which for many, means reduced marketing budgets.
We surveyed over 1000 marketing leaders in Australia and Singapore to understand what their biggest challenges and opportunities are when it comes to growth in 2023. In the report, you'll find:
- Insights on the best performing channels marketers are prioritising that have high ROI 📈
- What strategies marketing leaders are prioritising for growth in 2023 and beyond ✍️
- How marketing leaders are structuring and designing their teams including the future game changing roles ⚡
- Lessons for global expansion and common friction points regional marketers face with headquarters 🌎
- Perspectives from industry leaders at LinkedIn, Canva, Deputy and more 👩💻
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