Marketing best practice suggestions for a new blog

[kelly251]

I write about different Japanese knives in my blog. I want to do a marketing of my site. Can anyone guide me that which method beneficial for me? Adds, SEO?

[Josh · Accepted solution]

Hi @kelly251,

This is a tough question as there are so many variables. My answer would be different depending on your goals, how quickly you need to get there, budget, ideal customer, etc.

That being said, there are a few tactics that I would recommend for nearly every strategy:

• SEO - everyone should be focusing on SEO as much as possible 
• Blogging/content - there are very few occasions that I would not recommend a focus on blogging. The key will be to focus on quality content, not just content in general.
• Conversion optimization - If you are going to put effort into getting traffic to your site, be sure that you are also optimizing for leads/conversions. This in itself is a big topic, but in my opinion worth prioritizing.

Sorry for the somewhat vague response. There are many things you can do and to go into detail, it would be best to understand the full scenario. I would also recommend consuming the content around these strategies in the HubSpot academy. It should help you hone in on a more specific path as you move forward.

Best of luck in your marketing efforts and planning!  

Josh