Google ads reporting

[Vaneet]

Hello all !

I am running Google ads and I would like to Integrate it with HubSpot but before that can anyone tell me how can i better report on Google ads for tracking? What are the key metrics and reporting features available in HubSpot for tracking and analyzing Google Ads performance? How can HubSpot users effectively utilize these insights to optimize their Google Ads campaigns?

Any sugessions will be helpful!

[Gaurav_Aggarwal · Accepted solution]

Hey @Vaneet 

You can track and report on your Google ad campaigns, ad groups, and ads in your HubSpot account.

When you connect your Google ad account to HubSpot, you can enable auto-tracking, which will automatically apply a set of UTM parameters to all supported ad types in your account.

For more information on this kindly go through this article here: https://knowledge.hubspot.com/ads/track-and-report-on-google-ads-in-hubspot 

Let me know if you have any follow-up questions.

If you found our post helpful in resolving your query kindly mark it as an accepted solution!