Broken Resources - Online ad services

[Maxwolters]

Hey everyone,

My company migrated to HubSpot april last year. Since than there has been one reoccuring issue during my SEO audits, broken resources. It is either error 403 or 0 that are (re)occuring.

It has to do with online ad serving platforms like these ones. 

https://www.smaato.com/

https://pubmatic.com/

https://rubiconproject.com/

The issue seems to be accumulating and getting  worse over the months. Does anyone have an idea how to resolve this?

Best Regards,

Max

[TomM2 · Accepted solution]

Hey @Maxwolters what tool are you using to audit these? 403 error means the service was forbidden to be accessed. So my assumption here is that the tool you're using to crawl and audit these is being blocked from crawling them. I know a lot of systems rely on googlebot for crawling too so if there are blocked it'll stop the audit tool being able to automatically scrape them. 

https://rankmath.com/kb/fix-blocked-due-to-access-forbidden-403-error/

[Maxwolters]

Hey @TomM2, thanks you for the follow up. I will ask the marketing agency that set up this dashboard for us what software they use. I hope that will do it. 

Best Regards,

Mx