Ads Offline Conversion Tracking: Get GCLID & FB Lead ID
Jan 8, 2021 7:50 AM
when thinking about sending offline conversion data back to Google Ads and Facebook Ads from Hubspot (so MQL / SQL etc. values via events - great feature by the way!), I came accross this post:
In the bottom part it says that GCLID and FB Lead ID are send back to the ad tools. This, of course, implies that they are necessary within Hubspot, too.
Does someone know how Hubspot captures them? Is it done automatically or do I need to implement it manually in the form tracking (hidden form fields)?
Maybe someone can help?