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ldthuc
Member

Ad Sequence set up

Hi everyone, I have some trouble while running an ad sequence on Hubspot. In the Convert stage, my conversion goal is traffic and the condition to start the Close stage is when Convert reaches 300 contacts. So, "contacts" in this case is the number of clicks to traffic or the number of contacts? 

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Shubham_Sharma
Top Contributor

Ad Sequence set up

Hey @ldthuc 

 

In the HubSpot ads tool, 'contacts' in the Convert stage of an ad sequence with the conversion goal of traffic refers to the count of tracked visitors who took an action. This includes the number of newly created contacts attributed to the campaign that directed them to your website for the first time.

 

 
Let me know if you have any followup questions! 
 
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