Week 10: Pivoting your website
Jun 18, 2020 8:36 AM - edited Aug 13, 2020 9:49 AM
With how fast the world around us is changing, people are looking for more information than ever, and they’re looking for it online. In fact, website traffic spiked 24% above pre-COVID averages in the weeks following the pandemic beginning.
Odds are good that in the last few weeks you’ve had to disseminate information faster than normal, move a portion of your business to ecommerce, expand your customer support and education, or perhaps all the above.
The moral of the story is, if your website wasn’t already top-of-mind as a main resource to grow awareness around your business, sell products or services, or keep your prospects and customers informed - it should be now. That’s why this week is all about helping you put your website to use -- and fast.
For more information on this week’s topic and to find resources to help you face these challenges, check out our main series page.
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