I'm in the process of integrating a new Tealium Instance with a Pre-existing Hubspot instance. I'm wondering if anyone has had experience with that and how you approached it.
Strangely though I know the token is also used to handle contact updates/inserts from web forms, so I'm wondering if that token would work if pushed as an ID by Tealium - but I can't find any evidence that is the case.
It USED to be the case that hubspotUTK was included in the webhook so previously I could have used that to give tealium the token and then used it to match against the utk on page load, but that has since been removed and the webhook payload seems to have nothing in it that will allow me to sync with hubspot contacts at runtime.
The alternative of course is to just start collecting emails again with tealium and use that to push data into hubspot, but it seems like there should be an easier way to leverage the data we already have rather than starting from scratch.