How to associate Persona when contacts are created via API

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Is there a way that when contacts are created via API, How to associate Persona.

1 Reply 1
HubSpot Alumni

Hi @Sreekanth,

You should be able to associate a contact with a persona by updating the contact via this endpoint. Since "persona" is technically just a HubSpot property, you can make a POST request to that endpoint, using the internal value of Persona (hs_persona) as the property, with the value being whatever the internal name of one of your personas may be.

Otherwise, if you're asking about associating personas after a Contact has been created via the API, you should be able to do so via a Workflow in-app: Your enrollment criteria would be that the "original_source_drilldown_1" is "API".