APIs & Integrations

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How does emailing a contact who has opt-ed out work?

If a contact opts out from emails, are they deleted from my contacts/contacts lists? Or are they added to a opt’d out list? if in the first case I re-add the contact, does the contact still receive the email?

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Dadams
HubSpot Employee
HubSpot Employee

How does emailing a contact who has opt-ed out work?

Hi @garvin

Contacts that opt out of email are not removed from the portal, they just get marked as ineligible for email sends. You can export a list of contacts that have opted out of email using the “Export unsubscribes and bounces” link in the lower left of the Content > Email dashboard.

The opt out status is stored at the email level, so if you delete the contact record and create a new record with the same email, that new record will be marked as ineligible.

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