Also, struggle with creating an event via the web interface (for integration dev. purposes). It's require Marketing Hub Enterprise subscription but I'm a developer and it looks like overkill to have such subscription just for the app testing/development.
Yes, you can create custom events by triggering an event and setting the event ID property (_n) to a string name (e.g. new_custom_event). As mentioned in the Event IDs and names section of this documentation:
You can also trigger an event using a string name for the event. If you use a name, and there is not an existing event that already has that name, a new event with that name will be dynamically created.
If you need access to an Enterprise subscription for development purposes, spin up a developer account here and then create a test account. Test accounts have renewable Enterprise-level features, including access to the Events API.
Yes, you can create custom events by triggering an event and setting the event ID property (_n) to a string name (e.g. new_custom_event). As mentioned in the Event IDs and names section of this documentation:
You can also trigger an event using a string name for the event. If you use a name, and there is not an existing event that already has that name, a new event with that name will be dynamically created.
If you need access to an Enterprise subscription for development purposes, spin up a developer account here and then create a test account. Test accounts have renewable Enterprise-level features, including access to the Events API.