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How to create Workflow Enrollment Trigger from Custom Integration

Hello RevOps community, 

I am trying to create a workflow that sends email notifications to customers that have a failed payment on our platform. 

We are currently receiving the notice in Hubspot through a custom integration with our application in the Company activity feed (See below screenshot)

Stripe Sync Failure NoticeStripe Sync Failure Notice


What we would like to do is create a workflow trigger that enrolls companies when the 'production airbrake app' posts an activity for 'stripe plan syncing failed' notice on the company activity log. 

Can I do this out of the box within Hubspot or do I require custom developer assistance? 

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