Customer Journey Mapping: Framework + your key takeaways

lalexander
HubSpot Employee

On Wednesday, we chatted about how to map a portion of your customer journey (or the whole thing) with a clear goal in mind. 

 

[Recording Here - Password: 54$a@7ze]

 

What do you think about this framework? If you've mapped your journey before:

  • What exactly did you map? (e.g. "the journey from lead to customer through my website" or "my customer's experience with our customer service team")
  • Does this framework resonate? What would you change?

Screen Shot 2020-10-02 at 11.08.04 AM.png

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